文章基本信息

标题：The Corporate Communication and the Entrepreneur. Business Opportunity
本地全文：下载
作者：Anastase (Badulescu) Ileana ; Grigorut Cornel ; Bucur Carmen Maria 等
期刊名称：Ovidius University Annals: Economic Sciences Series
电子版ISSN：2393-3127
出版年度：2015
卷号：15
期号：1
语种：English
出版社：Ovidius University Press
摘要：The work is a study aimed at defining and understanding the concept of corporate management. In recent years, corporations in Central and Eastern Europe had to adapt to a very harsh competition, while facing various problems in the ownership and management structures of corporations. [1], [2], [3] The entrepreneur is "the engine" of economic growth [14, p.23]. The professional level of an imaginary entrepreneur was determined by schools, by the prestigious universities: Winchester school; schools in Paris, Chartres, Orleans, Tours, Loan, Reims, Liege; schools in Köln, Germany, England York and Canterbury, Oxford.[27], [24] The entrepreneurial thinking and spirit have become objects of study in various universities.[24], [15], In our opinion, the treatments listed have "something" in common: they are related to findings and not to something constructive. According to [19, p.104], [4] [5], "the essential characteristic of tangible assets is that they participate in several production cycles, wear out over time and gradually transmit their value on other goods without losing the physical form".
关键词：communication;business;promotion;company;client