摘要:The analysis of corporate financial efficiency can meet the different decision needs of users of accounting information. Big data transforms accounting information from real-time data to real-time cloud computing platforms, providing a rich information foundation for financial efficiency analysis of enterprises. This article uses the financial data of Yunnan Baiyao in the past six years, and analyzes the problems and countermeasures of its financial management by analyzing the company’s operating capacity, profitability, solvency and development ability, in order to provide useful reference for enterprise management.