文章基本信息

标题：The Building Image of PT. Jakarta East Industrial Park
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作者：Rita Zahara ; Nandan Limakrisna
期刊名称：International Review of Management and Marketing
电子版ISSN：2146-4405
出版年度：2019
卷号：10
期号：1
页码：7-10
出版社：EconJournals
摘要：The study aims to determine the effect of service quality and customer relations simultaneous on the image of PT.JEIP. The method used in this research is a descriptive and explanatory survey. The unit of analysis is the investor industrial estates managed by PT.JEIP with a sample size of 110 investors. The time horizon in this study was cross-sectional. The findings in this study are that the service quality and customer relationship simultaneous influence on image of PT. EJIP, but when viewed in partial, it predominantly affects the customer relationship on image of PT. EJIP, while the quality of service has no significant effect on the image of PT. EJIP.
关键词：service quality; customer relationship; image