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  • 标题:Peer Conformity through Money Attitudes toward Adolescence’s Consumptive Behavior
  • 本地全文:下载
  • 作者:Dyanti Mahrunnisya ; Mintasih Indriayu ; Dewi Kusuma Wardani
  • 期刊名称:International Journal of Multicultural and Multireligious Understanding
  • 电子版ISSN:2364-5369
  • 出版年度:2018
  • 卷号:5
  • 期号:4
  • 页码:30-37
  • DOI:10.18415/ijmmu.v5i4.163
  • 出版社:International journal of multicultural and multireligious understanding
  • 摘要:This study aims to determine the effect of peer conformity through money attitudes toward adolescence’s consumptive behavior. The method used is descriptive verification method with ex post facto and survey approach. Data collecting technique was done by using questionnaire. Sampling technique in this study was proportional stratified random sampling, the number of samples were 165 adolescents. Hypothesis testing in this study was conducted by using linear regression test with path analysis. The results show the significance of peer conformity influence on consumptive behavior was 32.4%. The value of the influence of peer conformity to consumer behavior is indirectly obtained by 11, 22%. The findings indicated all hypotheses were accepted, that peer conformity shows a significant effect on consumptive behavior. Adolescent who have high conformity will tend to behave consumptively.
  • 关键词:Conformity; Consumptive Behavior; Money Attitude
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