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  • 标题:Web 2.0 Technologies in Internal and External Communications in the Banking Sector
  • 本地全文:下载
  • 作者:MARTON SAKAL ; PREDRAG MATKOVIĆ ; PERE TUMBAS
  • 期刊名称:Theory, Methodology, Practice
  • 印刷版ISSN:1589-3413
  • 电子版ISSN:2415-9883
  • 出版年度:2011
  • 卷号:7
  • 期号:2
  • 页码:87-97
  • 语种:English
  • 出版社:University of Miskolc
  • 摘要:In a setting where the market-based economy is gradually yielding to a network-based economy,and social and economic relations are increasingly based on networking,banks are not exempt from changes brought about by developments in ICT and the Internet permeating every pore of social and economic life.Over the past few years,Web 2.0 technologies have made a significant impact on internal and external information flow in banking organizations,changing their analogue nature into digital,through blogs,wikis,multimedia sharing and social networking sites.
  • 关键词:financial institutions;banking sector;Web 2.0;blogs;wikis;multimedia sharing;social networking;Web 2.0 applications/services
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