文章基本信息

标题：UNDERGRADUATE BUSINESS STUDENTS’ ATTITUDES TOWARDS CSR AND COMPETITIVENESS OF SERBIAN ECONOMY
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作者：Dragan ĆOĆKALO ; Dejan ĐORĐEVIĆ ; Bešić CARIŠA 等
期刊名称：Journal of Engineering Management and Competitiveness
印刷版ISSN：2334-9638
电子版ISSN：2217-8147
出版年度：2015
卷号：5
期号：1
页码：12-20
DOI：10.5937/jemc1501012C
语种：English
出版社：University of Novi Sad, Technical faculty Mihajlo Pupin, Zrenjanin
摘要：This paper presents the findings of the research dealing with the importance of corporate social responsibility (CSR) and its connections with competitiveness.The authors deal with competitiveness of enterprises,as well as activities that promote socially responsible business in Serbia.Special attention is given to the review and analysis of research results of Serbian undergraduate business students’ attitudes on CSR and competitiveness.In a five-year- period the research included over 3,300 examinees.The population was built on students from universities and business schools located in total 22 cities and municipalities in Serbia.The research was conducted using questionnaire.Among other,the research has shown that a number of examinees were not informed of the CSR.Students experience the Serbian economy as uncompetitive and have identified several factors that are lacking in the development of competitiveness.
关键词：corporate social responsibility;competitiveness;education;students;Serbia.