文章基本信息

标题：Characteristics On Culinary Packaging Design Of Ayam Belutu In Denpasar
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作者：NI LUH DESI IN DIANA SARI ; NI KETL'T PANDE SARJANI
期刊名称：Mudra: Jurnal Seni Budaya
印刷版ISSN：0854-3461
电子版ISSN：2541-0407
出版年度：2016
卷号：31
期号：3
页码：359-370
DOI：10.31091/mudra.v31i3.52
语种：English
出版社：Institut Seni Indonesia Denpasar
摘要：The specific objective to be achieved in this research is to identify the characteristics of packaging design that is used to package a culinary ayam betutu in the city of Denpasar. Results of identification by the helpful to formulate criteria for packaging culinary design of Ayam Betutu,which can be used as a guide in creating innovative packaging design (Packaging Design Brief). This research is a qualitative descriptive study. Sources of data obtained through purposive sampling method performed by accidental sampling technique. Sampling is performed in the restaurant as a place selling Ayam Betutu which are spread throughout the city of Denpasar. Data collection techniques performed through observation,documentation and interview. The results achieved are the types of packaging used to pack a culinary of Ayam Betutu in the city of Denpasar. Collecting the results are determined based on the classification of materials,visual appeal,the appeal of practical and packaging criteria.
其他摘要：Tujuan khusus yang ingin dicapai dalam penelitian ini adalah mengidentifikasi karakteristik desain kemasan yang digunakan untuk mengemas kuliner ayam betutu di kota Denpasar. Ilasil identifikasi yang dilakukan bermanfaat untuk merumuskan kriteria desain k
关键词：Packaging design;Ayam Betutu;Denpasar;Bali typical souvenirs.