文章基本信息

标题：Farmers’ Capacity for Jatiluwih Agrotourism Management and Its Effects on Tourists’ Satisfaction and Intention to Revisit
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作者：Tien Cathy Patricia ; I Gusti Ayu Oka Suryawardani ; I Ketut Suamba 等
期刊名称：E-J. of Tourism
印刷版ISSN：2541-0857
电子版ISSN：2407-392X
出版年度：2020
卷号：7
期号：1
页码：1-15
DOI：10.24922/eot.v7i1.58216
语种：English
出版社：E-J. of Tourism
摘要：Capacity is the main element for farmers in achieving their goals.Farmer’s Capacity consists elements of knowledge,attitude,and skills.With the increasing number of visits in Bali,especially Jatiluwih Agrotourism,farmers should be the subject of management so that they can fully enjoy the benefits of the visit.With the existence of agrotourism,agriculture and tourism can be a pair of harmonious sectors.Tourist’s feedback on the satisfaction and intention to revisit can be an input in the effort to increasing the farmer’s capacity in agrotourism management for its sustainability.This paper analyzes Farmer’s Capacity for Jatiluwih Agrotourism Management and Its Influence toward Tourist’s Satisfaction and Intention to Revisit.Primary and secondary data were obtained through interviews and filling out questionnaires with the Structural Equation Modeling (SEM) analysis method.The results of Partial Least Square (PLS) analysis show that farmer’s capacity has a significant effect on tourists’s satisfaction,which leads to tourists’s intention to revisit.it is expected that higher capacity of agroutourism management among farmers will increase tourist’s satisfaction which affects tourist’s intention to revisit hence,improving the welfare of the community,especially farmers in Jatiluwih Agrotourism.
关键词：Farmers’ Capacity;Satisfaction;Revisit;PLS