文章基本信息

标题：DYNAMIC CAPABILITIES IN ABMIDEXTROUS ORGANISATION,DECISION MAKING PATTERN FOR SUSTAINABLE FUTURE
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作者：Andrejs Čirjevskis
期刊名称：Entrepreneurship and Sustainability Issues
电子版ISSN：2345-0282
出版年度：2015
卷号：3
期号：2
页码：129-136
DOI：10.9770/jesi.2015.3.2(1)
语种：English
出版社：Entrepreneurship and Sustainability Center
摘要：The paper adds to the understanding of how dynamic capabilities shaped in ambidextrous organization like Google,Inc. In recent years Google,Inc has diversified from internet search across a broad range of internet products including email,photo management,satellite maps,digital book libraries,blogger services,and telephony.The paper has theory focus,uses qualitative empirical data,illustrates an innovative practice of one of the leader of ICT (Information and Communications Technology) industry and takes the form of demonstration.The paper is trying to unpack the nuances of ambidexterity that often drive successful firms.The paper is based on a qualitative analysis of Google,Inc.The research demonstrates how the ambidextrous strategic thinking and the dynamic capabilities create flows of innovative products and serve to generate micro foundations of sustained competitive advantages. The author is going to make a longitudinal study on current topic.
关键词：innovation;dynamic capabiltities;ambidexterity;exploration/exploitation;ICT industry