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  • 标题:MEASURING THE CHROMATICS KNOWLEDGE OF THE STUDENTS,HAVING TAKEN A DESIGN COURSE and THE AWARENESS ON THE ROLE OF COLOR IN COMMUNICATION
  • 其他标题:TASARIM DERSİ ALMIŞ ÖĞRENCİLERİN RENK BİLGİSİ ve RENGİN İLETİŞİMDEKİ ROLÜ HAKKINDAKİ FARKINDALIĞININ ÖLÇÜLMESİ
  • 本地全文:下载
  • 作者:İbrahim Gökhan CEYLAN ; Hatice BAHATTİN CEYLA ; Özlem MANSUROĞLU
  • 期刊名称:Idil Sanat ve Dil Dergisi
  • 印刷版ISSN:2146-9903
  • 电子版ISSN:2147-3056
  • 出版年度:2017
  • 卷号:6
  • 期号:36
  • 页码:2357-2373
  • DOI:10.7816/idil-06-36-14
  • 语种:English
  • 出版社:Sada Institute of Art and Language Studies
  • 摘要:The design has an importance for various fields. As being aware of this importance of design,the courses on design are included in the curricula of different fields. Within the frame of this study,the chromatics knowledge and awareness on the role of color in the communication of the students,who had taken at least one course on graphic design,were studied. It is known that color has a great role for a design to achieve its goal. Color has a physiological and psychological impact on people,on its own. Therefore,color is very effective in bringing the messages of designs to the audience and affect people’s choices. Color helps to transfer the message of a design to the target audience and affecting the audience's choices. Colors affect people both mentally and emotionally,in parallel with sub-consciousness,cultural transfer,and the acquisitions from experience. Therefore it has an active role in realizing the phases of attitude creating,which is one of the most important elements of the decision-making processes of the target audience,and then enacting. Although colors present differences between cultures,regarding the given meanings,they confront us as an effective element in communication. Under the light of the data,gathered in the research,the deficiencies of the students,having taken a design course in different disciplines,in the chromatics were found. However much they think that its role in communication is important,it is predicted that they cannot communicate correctly with the target audience because of the deficiencies in chromatics In general,despite correctly understanding the connotations of colors,deficiency in the knowledge of chromatics displays that they cannot create a design by preferring colors reliably.
  • 其他摘要:Bu çalışma içerisinde,grafik tasarımla ilgili en az bir ders almış farklı disiplinlerdeki öğrencilerin renk bilgisi ve rengin iletişimdeki rolü hakkındaki farkındalıkları irdelenmiştir. Tasarımın hedefe ulaşmasında rengin büyük görev üstlendiği bilinmekte
  • 关键词:Graphic Design;Color;Communication;Target Audience;Design Education
  • 其他关键词:Grafik Tasarım;Renk;İletişim;Hedef Kitle;Tasarım Eğitimi
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