文章基本信息

标题：Impact of Intention and Technology Awareness on Transport Industry’s E-service: Evidence from an Emerging Economy.
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作者：Umair Ahmed ; Md Lazim Mohd Zin ; Abdul Halim Abdul Majid 等
期刊名称：International Journal of Industrial Distribution and Business
印刷版ISSN：2233-4165
电子版ISSN：2233-5382
出版年度：2016
卷号：7
期号：3
页码：13-18
DOI：10.13106/ijidb.2016.vol7.no3.13
语种：English
出版社：Korea Distribution Science Association
摘要：Purpose - Usage of E-services is critical for businesses to maximize work efficiency and gain competitive advantage.The aim of the study is to explore how awareness of technology and e-services usage in an emerging economy in Pakistan.The studies aimed to explore as to what extent these factors can potentially motivate transport employees towards e-services;who are generally not aware about technology and hence also not confident in using it also.Research design,data,and methodology - Employees from the three transport subsidiary units from a large private company in Pakistan were sampled for the study.Through using self-administered technique,the questionnaires were distributed during the month of April,2016 to 189 employees.A total of 150 responses were taken further for analysis where the study found a positive link between awareness of technology and e-services usage.Results - This study found positive relationship between intention to use and e-service usage among the employees of three subsidiary units.The paper has reported 30 percent variance explained by the predicting variables in relation with e-services usage.Conclusions - Employees could be motivated to use e-services and latest technology through enhancing their awareness about their respective importance and viability.Accordingly,organizations can foster employees’ intentions to use to enhance e-service usage.
关键词：Technology Awareness;Intention to Use;E-service usage;Transport Industry.