文章基本信息

标题：INNOVATION-LED ECONOMIC DEVELOPMENT THROUGH MARKETING AND TAX INCENTIVES
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作者：Camelia Surugiu ; Marius-Răzvan Surugiu
期刊名称：Annals of the University of Craiova: Economic Sciences Series
印刷版ISSN：1223-365X
电子版ISSN：1843-3723
出版年度：2015
卷号：1
页码：1-10
语种：English
出版社：Universitaria Craiova
摘要：Specialists and decision-makers recognize the power of innovation in inducing economic growth and development of regions and countries.The question is how to sustain an innovative environment,in order to generate creative ideas for the market.The authors debate two solutions,namely marketing and fiscal policy,but we have to underline that there are other instruments available to induce innovativeness.This paper submits to the attention,the innovation as being one of the main forces which supports economic development and economic recovery.Governments which sustain enterprises’ innovation of products and process will have many chances to transform economies into developed and prosperous ones.But innovation by itself does not bring always success,and that is why marketers,economists and innovators must cooperate for favourable outcomes to occur.
关键词：economic development;economic growth;innovation;tax incentives.