文章基本信息
- 标题:Monetizing Online Content: Digital Paywall Design and Configuration
- 本地全文:下载
- 作者:Rußell, Robert ; Berger, Benedikt ; Hess, Thomas 等
- 期刊名称:Business & Information Systems Engineering
- 出版年度:2019
- 卷号:62
- 期号:3
- 页码:253-260
- 出版社:Association for Information Systems
- 关键词:Digital paywalls; Online content; Monetization; Revenue models; Pricing