文章基本信息

标题：Using digital gamification in the Context of Business Models
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作者：Jesper Chrautwald Sort ; Peter Martin Holst
期刊名称：Journal of Business Models
电子版ISSN：2246-2465
出版年度：2019
卷号：7
期号：3
页码：38-46
DOI：10.5278/ojs.jbm.v7i3.2556
出版社：Aalborg University Press
摘要：The use of blended learning to enhance motivation and learning by the students is a recent and increasingly important topic in teaching. This paper will give an example regarding how blended learning was implemented in an entrepreneurial course with business models as the primary structure.
关键词：Business models; Gamification; Education