文章基本信息
- 标题:THE CHANGING DIMENSIONS OF PUBLIC RELATIONS: THE RELATIONSHIP BETWEEN BRAND MANAGEMENT AND PUBLIC RELATIONS
- 本地全文:下载
- 作者:E. PELİN BAYTEKİN MİNE YENİÇERİ ALEMDAR KÖKER
- 期刊名称:Journal of Yasar University
- 印刷版ISSN:1305-970X
- 出版年度:2008
- 卷号:3
- 期号:11
- 页码:1487-1507
- DOI:10.19168/jyu.79702
- 语种:Turkish
- 出版社:Yasar University
- 摘要:Öz