文章基本信息

标题：Factors Influencing Intranet Acceptance in Restaurant Industry: Use of Technology Acceptance Model
本地全文：下载
作者：Kunsoon Park ; Narang Park ; Wookjae Heo 等
期刊名称：International Business Research
印刷版ISSN：1913-9004
电子版ISSN：1913-9012
出版年度：2018
卷号：11
期号：10
页码：1
DOI：10.5539/ibr.v11n10p1
出版社：Canadian Center of Science and Education
摘要：This study examines factors influencing the user acceptance of intranets in the restaurant industry. The study uses the application of the technology acceptance model (TAM) in explaining intranet usage in restaurant operations. The TAM is an exceptional model for which to predict system usage and has been successfully applied to numerous technologies. The original model was modified to include two independent variables: organization support and information quality. The survey collected data from restaurants in the United States. The results of the study showed that perceived usefulness was the main factor influencing intranet acceptance, while organization support, information quality, and perceived ease of use were not significant in the regression analysis. The findings indicate perceived usefulness of intranet use requires focus in order to improve communications in restaurant franchise systems.