文章基本信息

标题：The potential of comics in science communication
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作者：Matteo Farinella
期刊名称：Journal of Science Communication
印刷版ISSN：1824-2049
电子版ISSN：1824-2049
出版年度：2018
卷号：17
期号：1
DOI：10.22323/2.17010401
出版社：International School for Advanced Studies
摘要：Visual narratives, such as comics and animations, are becoming increasingly popular as a tool for science education and communication. Combining the benefits of visualization with powerful metaphors and character-driven narratives, comics have the potential to make scientific subjects more accessible and engaging for a wider audience. While many authors have experimented with this medium, empirical research on the effects of visual narratives in science communication remains scarce. This review summarizes the available evidence across disciplines, highlighting the cognitive mechanisms that may underlie the effects of visual narratives.
关键词：Public engagement with science and technology;Science communication: theory and models;Visual communication