文章基本信息

标题：Customer satisfaction model indsat&deming and improving customer satisfaction index in industrial marketing (case study: Arya Control Company)
作者：A. Aminpour ; S.J. Hosseini ; A.S. Zeinolabedin 等
期刊名称：Marketing ì Menedžment Innovacìj
印刷版ISSN：2218-4511
出版年度：2017
期号：2
页码：67-75
语种：English
出版社：Sumy State University
摘要： The aim of this article is to identify and explore this matter that how taking corrective and preventive actions in all parts of organization according to results of customer satisfaction measurement ( CSM ) can increase the level of customer satisfaction.
关键词：customer; satisfaction; Indsat; Deming; CSI; industrial marketing

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