文章基本信息

标题：Testing for consumer preferences of smoked asian sea bass (Barramundi) filet products in Hungary
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作者：István Szűcs ; Ildikó Edit Tikász ; Milán Fehér 等
期刊名称：Cogent Business & Management
电子版ISSN：2331-1975
出版年度：2018
卷号：5
期号：1
页码：1432158
DOI：10.1080/23311975.2018.1432158
语种：English
出版社：Taylor and Francis Ltd
摘要：Abstract The present paper discusses the findings of primary research related to the development of smoked fish filet made of the barramundi into a functional food, including product tasting. The study sought to provide information for the target audience, in our case, for consumers in hypermarkets on (1) about their certain fish consumption habits, (2) their attitudes towards conscious fish consumption, (3) the reputation of the barramundi brought to the domestic market recently and the related considerations of consumers and (4) consumers’ perceptions of the latest product development, smoked barramundi enriched with substances of positive nutritional benefits (e.g. vitamin complex, pumpkin seed oil, Gingko Biloba extract, Sylibum marianum oil, etc.). On the basis of the research, it can be concluded that product development is on the right track, it fulfils all the habits, expectations and demands of the target audience for fish consumption.
关键词：functional food ; Barramundi filet ; consumer preferences