文章基本信息

标题：Web-based AR Advertising Branding for Proton Company
本地全文：下载
作者：Ashraf Abbas M. Al-Modwahi ; Arash Habibi Lashkari
期刊名称：International Journal of Computer Science Issues
印刷版ISSN：1694-0784
电子版ISSN：1694-0814
出版年度：2012
卷号：9
期号：2
出版社：IJCSI Press
摘要：Advertising and branding are so important in our business world.Web-based AR Advertising Branding (ARAB) system is going to be developed using web-based augmented reality technology to make advertising and branding more attractive. Augmented reality (AR) is no. 3 of the top 10 technologies in this age, it supports the real environment with synthetic environment to give more details and meaning to the objects in the real word, it takes a real object or space as the foundation and incorporates technologies that add contextual data to deepen a persons understanding of the object.
关键词：Augmented Reality; AR; AR Advertising