文章基本信息

标题：WEB DATA MINING IN E-SERVICES – CONCEPTS AND APPLICATIONS
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作者：Sunil ; M. N. Doja
期刊名称：Indian Journal of Computer Science and Engineering
印刷版ISSN：2231-3850
电子版ISSN：0976-5166
出版年度：2017
卷号：8
期号：3
页码：313-318
出版社：Engg Journals Publications
摘要：With the rapid development of internet and its efficiency and convenience people prefer online services thatresults a huge amount of data increasing day by day. In a short span of time e-services have observed atremendous growth worldwide. A large amount of data which is being produced by the e-services duringtransaction is much unpredictable but contains hidden and very useful information which could helporganizations to find more potential customers’, increase trading volume, improve product publicity andrestructure their websites. In this regard this paper discusses the web data mining strategies and applications ine-services which are required for optimizing website structure that will help for business and learning platformsto increase their revenues, attrac
关键词：E-services; E-learning; E-commerce; Web data mining