期刊名称:American Journal of Industrial and Business Management
印刷版ISSN:2164-5167
电子版ISSN:2164-5175
出版年度:2017
卷号:07
期号:11
页码:1209-1228
DOI:10.4236/ajibm.2017.711086
语种:English
出版社:Scientific Research Publishing
摘要:Based on the questionnaire of 252 employees, this paper explores the relationship between social media interaction and employee creativity, which is influenced by the mediating effect of colleagues’ trust and the moderating role of supporting organizational culture. The study found that: 1 ) Social media interaction among team members has a significant positive impact on employee creativity; 2) Social media interaction among team members indirectly influences employee creativity through trust; 3) The supporting organization culture regulates the relationship between social media interaction among team members and trust among them. That is to say, the higher level of the supporting organizational culture the employees perceive, the more obvious the influence of social media interaction among team members on the trust of colleagues is. This research not only enriches the theoretical research on the relationship between social media interaction and the internal stakeholders (employees) of the enterprise, but also has important guiding significance to the practice of organization management.
关键词:Social Media Interaction;Employee Creativity;Colleague Trust;Supportive Organizational Culture