文章基本信息

标题：What Strategies should be Adopted for Small Level Business in the Prospective of Entrepreneurship
本地全文：下载
作者：Muhammad Ikram ; Faisal Rashid Gohar ; Atif Jamal 等
期刊名称：European Journal of Business and Management
印刷版ISSN：2222-2839
电子版ISSN：2222-2839
出版年度：2013
卷号：5
期号：27
页码：12-15
语种：English
出版社：The International Institute for Science, Technology and Education (IISTE)
摘要：In this article it is tried to find best strategies for small level businesses. For this purpose articles of different authors studied and ideas of different scholars also studied. There are three dominations discussed in this article which are marketing strategy, financial strategy and competitive strategy. It is examined that how financial matter effect on small business and how can it cover. Marketing hardships also discussed and their solutions also provide. It is also discussed how a small business can get competitive advantage.
关键词：Strategy; Small Business; Entrepreneurship; Marketing Strategy