文章基本信息

标题：EVALUATION OF HADID FIRM'S PERFORMANCE USING THE BALANCED SCORECARD (BSC) MODEL
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作者：Abolfazl Danaei ; Hadi Hematian ; Ahmad Fakhari 等
期刊名称：Arabian Journal of Business and Management Review
电子版ISSN：2223-5833
出版年度：2017
卷号：6
期号：8
出版社：Sohar University, Oman and American University of Kuwait
摘要：Large body of research grounded on applying Balanced Scorecard (BSC) and balanced assessmentsexist, but, the use of Balanced Scorecard (BSC) is less seen in industry sectors. Hence, the matter ofimportance in this research mentioned the very notion of exploring the utilization of BalancedScorecard (BSC) in Strategic planning process across industrial companies in general, mentioned thatthis has been taken in the case study of this research on Hadid firm's performance whereby Evaluationof Hadid firm's performance using the Balanced Scorecard (BSC) model is the major aim of this study.The present paper in terms of scope of time, results, logic, objectives and process has been mentionedrespectively a Cross-sectional, applied, inferential, descriptive and combined type of study. To definethe relations and implement the model and techniques used, experts' views were asked in this paper.The library method has been used to access theoretical data where Field survey method has been usedto extract data of the industry. The most important tools used in this paper can be mentioned asinterview with experts where Analytical Hierarchy Process Model and TOPSIS method have beenused as the most important data analysis methods. The results showed that efficiency score inperspective of development and learning, domestic processes, customer and financial matters in Hadidfirm reported 35.12%, 37.89%, 45.45%, 81.25%, respectively. Further, the other results of this studycan be mentioned as identification of the processes required to improvement where customerrelationship processes and research and development process identified as the processes required toincreasing the firm's performance and efficiency.
关键词：Balanced Scorecard (BSC); Analytical Hierarchy Process Model; TOPSIS method