期刊名称:Management - Journal of Contemporary Management Issues
印刷版ISSN:1331-0194
电子版ISSN:1846-3363
出版年度:2017
卷号:7
期号:2
页码:63-76
语种:English
出版社:University of Split, Faculty of Economics
摘要:Each company aims to improve its business performance. Business Intelligence (BI) helps enterprises to optimize their decision-making capabilities and to attain unprecedented levels of competitive advantage. Its usage leads to conditions, procedures and mechanisms for creating quality information and business knowledge. By these the organization can successfully respond to numerous pressures in dynamical and complex environment. The main objective of the paper is to present what the business intelligence is, and show the results of the research about the level and use of business intelligence in Croatian large organizations.
关键词:Business Intelligence; decision-making; large companies; Croatia