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文章基本信息

  • 标题:Pricing In Portuguese Molds Industry: A Matter Of Survival
  • 作者:Ana Isabel Rodrigues ; Rosa Maria Correia Nunes
  • 期刊名称:International Business & Economics Research Journal
  • 印刷版ISSN:1535-0754
  • 电子版ISSN:2157-9393
  • 出版年度:2004
  • 卷号:3
  • 期号:11
  • 语种:English
  • 出版社:The Clute Institute for Academic Research
  • 摘要:This paper intends to present a proposal of pricing model to the Portuguese molds companies, which considers the sector specificities, as the job production system and the used capacity level. After presenting a synthesis of the main theories in literature, we will present a brief characterization of Portuguese molds companies. Finally, we present our suggestion of long term pricing for this sector.
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