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  • 标题:GESTÃO OU DESIGN DE VESTUÁRIO? O ENSINO DA MODA NA BAHIA
  • 作者:Mascarenhas Bisneto, José Pereira ; Pereira, Sônia Elbachá
  • 期刊名称:Gestão e Planejamento
  • 印刷版ISSN:1516-9103
  • 电子版ISSN:2178-8030
  • 出版年度:2013
  • 卷号:14
  • 期号:1
  • 语种:Portuguese
  • 出版社:Universidade Salvador (UNIFACS)
  • 摘要:The importance of fashion in contemporary societies is widely perceived, is analyzed in various dimensions: economic, cultural, artistic, historical, psychological, sociological, communications or media. The broad nature of the fashion system has been noted by leading researchers on the subject, however, his conclusions about the scope of this phenomenon beyond the limits of clothing have been little used in various publications, and especially the objectives and curriculum content presented bu the programs higher education courses in fashion. In Bahia, the teaching style is still quite new with only a mid-trajectory. This study investigated how is the insertion of graduates of higher education fashion of Bahia in the labor market and in what ways the courses curriculum approaches impact the professional destinations of graduates. The methodology used was the multiple case study analysis and model developed included the collection of data on three levels: information publisher by Higher Education Institutions (HEI), the views of the coordinators of the courses and information for graduates. The survey results point to allow the allocations of the graduates of the fashion and, in addition, discuss the importance of travel for the insertion of graduates in the fashion market.
  • 关键词:Fashion;School of fashion;Multi-dimensions of fashion.;Moda;La Enseñanza de la Moda;Múltiples dimensiones de la Moda.;Moda;Ensino da Moda;Multidimensões da Moda.
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