期刊名称:Independent Journal of Management and Production
印刷版ISSN:2236-269Х
出版年度:2014
卷号:5
期号:2
页码:20
语种:English
出版社:Independent
摘要:Browse By Issue By Author By Title Keywords Accounting Administration Administração Argentina Ciências Contábeis Continuous Improvement Corporate University Corporate education and training Developing countries Economic Emerging countries Engenharia Engineering IJM&P Innovation Literature Review Logistics Production Supply Chain Management authors e-commerce INDEXED BY Diadorim Logo PKP Logo CNEN Logo LATINDEX Logo OAI DRJI Indexed Journal Logo PROQUEST Logo SHERPA CABELL'S CABI Logo ISSN OCLC: 869799742 ZDB-ID: 2773723-8 Search With Google REGISTER Open Journal Systems Journal Help Current Issue Atom logo RSS2 logo RSS1 logo Thesis Abstracts Atom logo RSS2 logo RSS1 logo User Username Password Remember me Notifications View Subscribe / Unsubscribe Information For Readers For Authors For Librarians PUBLISHED BY Logo IFSP Logo IFSP 105 Anos SPONSORS BY Logo IBICT Logo FSP Logo CAPES Logo POS-GRADUAÇÃO CIVIL UFF Logo .PERIODICOS. Home About Log In Register Search Current Archives Announcements Thesis Abstracts ##Policies## ##Submission## ##History## Home > Vol 5, No 2 (2014) > Reis Periodicity.: February - May 2014 e-ISSN......: 2236-269X DOI..........: http://dx.doi.org/10.14807/ijmp.v5i2.148 Cover Image inShare SUPPLY CHAIN STRATEGIES IN THE CONTEXT OF AN E-COMMERCE CHAIN (E-CHAIN) João Gilberto Mendes do Reis, Pedro Luiz de Oliveira Costa Neto, José Paulo Alves Fusco, Sivanilza Teixeira Machado Abstract This paper purpose to explore the relationships between supply chain strategies and product performance in retail e-commerce. In this case, we concern that in current, in order to bear up under competition, organizations have to manage their supply chains so that they meet the needs of their final customers. With this concept in mind, the research presented in this study focuses on establishing the right strategy for supply chains according to their product segment. Thus, after a Literature Review, the paper explain a methodology based in different authors studies. Finally the article focuses on a pratical case in e-commerce retail that describes its application in this field. The research shows that it is possible to use a methodology for classifying supply chains using chain strategies and product features. The use of the right strategy for supply chains will improve the competitive advantage of businesses. One limitation is that the methodology study focuses on only two e-commerce segment; future studies may go further in refining the proposed framework for other segments. The aim of this research is to offer businesses a model for evaluating supply chains, allowing them to improve the performance of their products and services by using the right strategy for supply chains. The classification proposal of this paper presents an original model for classification of supply chains based on different studies on the theme.