文章基本信息

标题：The Technology Acceptance Model for Playing Console Game in Korea
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作者：Gabjo Kim ; Dohan Choe ; Joonhyuk Lee 等
期刊名称：International Journal of Computer Science and Network Security
印刷版ISSN：1738-7906
出版年度：2013
卷号：13
期号：5
页码：9-12
出版社：International Journal of Computer Science and Network Security
摘要：Console game market has the largest percentage of the overall game market share. As high-speed internet spreads more and more, the market share of console games seems to be decreased. To increase the game market share of console games, we need to find out main factors that influence on console game acceptance. In this study, extended TAM to examine the influences is proposed and empirically tested by survey of 58 students who have played console games. The results showed that both accessibility factors and flow factors played an important role in intention to play a console game. Furthermore, both perceived ease of use and accessibility strongly effect on flow.
关键词：TAM; Technology Acceptance Model; Console Game; Survey