期刊名称：Faculty of Computer Science and Information Technology
出版年度：2011
卷号：0
期号：0
语种：English
出版社：Faculty of Computer Science and Information Technology
摘要：Keyword : CRM, Semantc Web, Ontology ABSTRACT With the development of information technology today, the nature of this information is also experiencing growth. This encourages the development of information resources become more dynamic, autonomous, diverse and large. Diversity that occurs not only at the technical level but also at the level of representation of information. This difference can occur in syntactic, schematic and semantic level. In CRM systems, complaint data contained in a data warehouse is one example of the diversity of data, to view a customer can give more than one complaint. Because of this diversity, it is for the exchange of information between various sources will become an obstacle. To overcome that then developed a method. That method is the Semantic Web using Ontology approach.
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