文章基本信息

标题：PENGARUH KEPUASAN KERJA DAN KOMITMEN ORGANISASI TERHADAP TURNOVER INTENTION AGEN ASURANSI PT . PRUDENTIAL INDONESIA
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作者：Ni Luh Made Ria Puspitasari
期刊名称：Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan
印刷版ISSN：2302-8890
出版年度：2015
卷号：8
期号：2
语种：English
出版社：Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan
摘要：Insurance agent is an essential element in order to maintain the existence of the insurance companies in the business competition. This study aimed to investigate the eff ect of j ob satisfaction and organizational commitment on insur ance agent tur nover intention. This study was conducted at PT. PRUDENTIAL INDONESIA - Bali. Simple r andom sampling was used because of homogeneous population characterist ic. 160 questionnai res were distributed, and only 155 questionnaires were returned by the respondents. Structural Equation Modeling (SEM) using AMOS 16.0 was used to test the research hypothesis. The resul ts of the study support all the hypothesis and indicate that job satisfaction has significant posi tive effect on organizational commi tment so it is advisable for the company to continue improvement of the job satisfaction of insurance agent s in order to enhance organizational commitment. In contrast, job satisfaction and organizational commitment consistently show a negat ive and significant effect on turnover intention
关键词：job sat isfaction, organizational commitment, turnover intention, insurance agent