文章基本信息

标题：An Analysis of Business Administration Students Interest in the Area of Production and Operations
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作者：Francisco José da Costa ; Dorelland Ponte Lima ; Raphael de Jesus Campos de Andrade 等
期刊名称：Journal of Operations and Supply Chain Management
印刷版ISSN：1984-3046
出版年度：2013
卷号：1
期号：2
页码：89-101
语种：English
出版社：FGV-EAESP
摘要：This article analyzes the interest of Business Administration students in the area of Production and Operations. A field study involving data collection of data from 165 students of institutions of higher education in the city of Fortaleza, in the northeastern area of Brazil. Data were evaluated through techniques of regression and cluster analysis. It was found that students have an intermediate level of interest in the area, and that this interest is positively influenced by factors such as intent to pursue a career in the area. Also the perception of educational and professional impact, as well as the importance of the area for the course were studied.
关键词：Education, Operations Management, Career