文章基本信息

标题："Connecting" with Your Clients [on Facebook]
本地全文：下载
作者：Paul Hill
期刊名称：Journal of Extension
印刷版ISSN：0022-0140
电子版ISSN：1077-5315
出版年度：2014
卷号：52
期号：2
出版社：Journal of Extension, Inc.
摘要：Connecting with your Extension clients through Facebook can have a very positive effect in spreading programs throughout your county. This article analyzes the advantages, disadvantages, and important considerations to contemplate before you begin using Facebook as a tool to advance your Extension programs. I urge all Extension agents to grow fluent in social media and capitalize on this widespread technology.
关键词：Facebook ; social media ; marketing ; technology adoption ; Extension education