文章基本信息

标题：Balanced Scorecard as a Driver to the Corporative Database Use on Product Development Processes
本地全文：下载
作者：Paulo Carlos Kaminski ; Renato Vizioli
期刊名称：Product : Management & Development
印刷版ISSN：1676-4056
出版年度：2002
卷号：1
期号：3
出版社：Instituto de Gestão de Desenvolvimento de Produto
摘要：Nowadays, the productive sector works in a scenario of constant technological innovation, improvement of information resources and access, new purposes of organizational structures, global competition and so on. The main problem to be faced is how to get advantages to the organization through opportunities identification inside this scenario. This text suggests the use of the Balanced Scorecard tool to identify and analyze enterprise information in a holistic way and, paradoxically, specifically enough to turn information useful to local applications such as in the product development process
关键词：Product Development; Balanced Scorecard; and Knowledge Management