文章基本信息

标题：SOCIETAL COMMUNICATION IN STRATEGIC PROCESSES
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作者：Borut Rončević
期刊名称：IIASS : Innovative Issues and Approaches in Social Sciences
印刷版ISSN：1855-0541
出版年度：2008
页码：27-46
出版社：CEOs Ltd.
摘要：Dilemma whether developmental processes should be steered or left to societal evolution is one of the oldest in the social sciences. Analysis of communication in strategic action of developmental processes shows that it is an issue that touches the very core of sociological analysis, especially neo-institutional analysis with its ‘path dependency’ and ‘choice within constraints’ concepts. In this paper we are dealing with the role of societal communication in strategic processes of three developmental latecomers: Finland, Ireland and Slovenia. The analysis focuses on developmental paths of the three countries, with a special focus on the path-dependency and path-shaping processes as coordination through systemic discourse and shows that transition to higher levels of development requires changes in approach to developmental steering. Strategic processes are now in a joint domain of all relevant systems and actors with more sophisticated forms of operation in place, especially reflexivity, contextual intervention and systemic discourse. These mechanisms, however, are successfully activated only in the most developed societies, as they require specific socio-cultural conditions. In the case of successful developmental latecomers context-specific forms of systemic discourse were a key factor contributing to developmental leap. Strategic actors, including the state, have to develop capacities to engage in sophisticated forms of societal communication
关键词：societal communication; strategic action; developmental latecomers; systemic discourse; neo-institutional analysis; path dependency; choice within constraints