文章基本信息

标题：LA INFLUENCIA DE LA CALIDAD PERCIBIDA EN EL SECTOR DE LA DISTRIBUCIÓN ALIMENTARIA POR INTERNET: PERSPECTIVA MULTIDIMENSIONAL APLICADA A UN SUPERMERCADO ONLINE
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作者：Frederic Marimon i Viadiu ; Eduard Cristóbal Fransi
期刊名称：Revista de Estudios Empresariales. Segunda Época
印刷版ISSN：0213-8964
电子版ISSN：1988-9046
出版年度：2012
期号：1
语种：Spanish
出版社：Universidad de Jaén
摘要：Since the publication of the first service quality assessment works during the '80s, it has appeared new measurement tools specialized in specific areas. Thus, with the proliferation of Internet services sales observed during the last ten years, there have arisen new proposals to evaluate the quality of these sites. The same scholar team that was pioneer in '80 measuring quality in the services environment through the SERVQUAL scale, has recently proposed a scale (E-S-QUAL) to measure the quality of Internet sales. The present work has adapted the scale for online supermarket.