文章基本信息

标题：La comunicación financiera en tiempos de crisis: el caso de los “bancos malos”
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作者：Mª del Carmen de la Orden de la Cruz
期刊名称：Historia y Comunicación Social
印刷版ISSN：1137-0734
电子版ISSN：1988-3056
出版年度：2014
卷号：18
页码：813-822
DOI：10.5209/rev_HICS.2013.v18.44010
语种：Spanish
出版社：Servicio de Publicaciones de la Universidad Complutense
摘要：The crisis has had a very strong cost for citizens who do not understand their origins or solutions by low financial literacy. There are not reliable and comprehensive sources where they learn and if they want to learn more broadly, they have to go to specialized media using complicated technical jargon. The case of the so-called “bad bank” is an example of this situation, a sense that, a priori, has a negative meaning, when in fact it is a positive response to a problem in the banking sector. This paper addresses this solution that the citizen should know.
关键词：“Banco malo”;comunicación a la ciudadanía;crisis bancarias;riesgo sistémico
其他关键词：Bad bank;communication to the citizens;banking crisis;financial culture;systemic risk