Determinants of executive salary in a competitive market.
Jha, Jatinder Kumar ; Maheshwari, Sunil
Introduction
The cost associated with losing employees and recruitment,
selection and training new employees often exceeds 100 % of the annual
compensation for the position (Cascio, 2006). Therefore it is very
important to retain the key employees because of not only the financial
loss but also the tacit or strategic knowledge loss that goes with the
leaving employee. Work disruptions, loss of productivity, customer
service and diversity are a few other consequences of resignation of an
employee (Aleen, Bryant & Vardaman, 2010). Pay dissatisfaction is
the major reason for job quitting. Compensation and benefits are great
motivators so organizations need to focus on this strategic area for
acquisition and retention of key employees. Pay is a strategic decision
of the firm since acquisition and retention of the key employees depends
up on the pay structure. Research has shown that market survey reflects
the external worth of jobs and job evaluation reflects its internal
worth (Remick, 1981). Pay satisfaction is the positive or negative
feeling of the employee for his her pay (Miceli& Lane, 1991). There
are number of factors that influence the pay satisfaction. Perceived pay
fairness is one of the determinants of pay satisfaction (Berkowitz et
al., 1987; Dyer, Schwab & Theriault, 1976; Folger & Knonovsky,
1989). Fisher and Govindarajan (1992) found positive relationship
between age, tenure, experience and years of education of profit centre
managers with compensation. They further found that profit centre
manager gets higher compensation with increase in its size. Rouzies et
al. (2009) found that variable to fixed pay ratio of sales professional
depends up on tax regime (tax burden on employee & employer) and
complexity of task. Challenging job is difficult to evaluate; so fixed
component dominates the variable part. After extensive review of the
existing literature on wage determination we came up with a conceptual
framework that explains how labor immobility influences the wage rate in
competitive labor market. We have further explored the factors
contributing to labor rigidity including union membership, institutional
factors, inflow of migrant workers and skill level. We have drawn our
argument on Segmented Labor Markets (SLM) Theory that emphasized on the
existence of dual labor market (primary and secondary sectors) with some
institutional barriers that prohibits the labor mobility across the
segmented markets (Dicken & Lang, 1985; Doeringer & Piore,
1971). We have studied the impact of social networks on the compensation
level of managers and CEOs. While studying the determinants of wages our
major focus was on exploring the factors influencing the labor mobility
across the industries. We have discussed the determinants (fig. 1) of
executive salary/CEO salary and have synthesized the existing literature
under relevant subheadings (factors). We then explore the literature on
determinants of wages and proposed the conceptual framework (fig. 3).
Employee compensation means all types of pay given to the employees
under their employment contract. Direct financial payment includes
wages, salaries, incentives, commission and bonuses. On the other hand
indirect financial payments comprised employer paid insurance, leave
travel concession etc. Various legislations like Minimum Wages Act,
1948, Payment of Wages Act, 1936, and Equal Remuneration Act, 1976 etc.
influence the structure, computation, and payment of wages. Pay
Commissions in India give their recommendation to fix the salaries of
government employees. Government forms wage boards to decide the
salaries of various occupational groups. In India, apart from
compensation legislations, unions also influence the pay plans through
formal collective bargaining with the employers (Dessler & Varkkey,
2011).
Determinants of Executive (CEO) Salaries
Acquisition and retention of key employees is a very challenging
job. In today's competitive job market talent management is really
a big challenge for any organization. There are a lot of choices
available for the job seekers. In order to attract the talented pool of
employees, organizations are designing their compensation plans in such
a way that would lure the potential candidates for joining their
organizations. Compensation determines the employee attitude, motivation
and behavior in the organization (Gerhart & Milkovich, 1992).
[FIGURE 1 OMITTED]
Human Capital
Human capital includes age, experience, tenure, and skills of an
employee. Logic for positive relationship is that the managers who
invested in acquiring job relevant skills should get the premium.
Hambrick (1989) found that functional expertise/background and prior
experience affect the compensation.
Firm Size
Research has found a relationship between firm's size and
executive pay (Rich & Larson, 1984). Job complexity refers to the
magnitude of responsibility vested in the job. Gomez-Mejia et al. (1987)
found that in management controlled organizations firm size predicts the
total compensation, bonuses and base salary of executives. The relative
size of profit centre (size of profit centre/size of firm) is positively
related to the salary and bonuses of the profit centre manager. As size
of the firm increased complexity increases therefore executive with
greater expertise is required (Becker, 1964). Fisher and Govindarajan
(1992) in their study found that profit centre manager gets higher
compensation with increase in profit centre size.
Managerial Discretions
Performance based pay (bonuses, stock options) would be effective
if managerial discretion is high since high managerial discretion means
many options available for decision making (few constraints), behavior
and decisions are difficult to predetermine, impact of their decisions
are unobservable or ambiguous and firm's performance is volatile.
These discretions are stemming from a complex/ diverse business strategy
and uncertain (dynamic) environment (Rajagopalan & Finkelstein,
1992; Hambrick & Finkelstein, 1987). Finkelstein and Hambrick (1989)
found managerial discretion increases with firm diversification. Magnan
and Stonge (1997) found that high managerial discretion (whole sale
customer, foreign, international business etc.) in banking industry
leads to performance based compensation.
Diversity in Board
Power of the CEO influences the compensation positively by ignoring
economic factors (firm specific factors, job etc.) (Brick, Palmon &
Wald, 2006). Power of CEO is coming from his tenure (Shen, 2003),
expertise and prestige (Finkelstein, 1992), equity ownership (Cannella
& Shen, 2001) and chairmanship (Westphal & Zajac, 1995).
Directors are representatives of shareholders and they have fiduciary
duty to protect the interest of shareholders but powerful CEO appoints
passive directors (Zajac & Westphal, 1996). Moreover directors who
are CEOs in other firms also support high compensation level of CEO.
Resource dependence theory expects professional and demography
heterogeneity in the board for better compensation decision. Since
directors from same demographic category have similar belief, there is
fair chance of group outcome. Professional homogeneity is the result of
directors in compensation committees of other firms (Vafeas, 2000).
Professional homogeneity leads to imitation of inter organizational
practices (Haunschil, 1993:589) which inhibits the effective processing
of information since search of other alternatives is rare and there is
poor evaluation of each alternative (Turner & Pratkanis, 1998: 781).
Powerful CEO appoints directors who do not want authority due to their
personality traits (Weastphal & Stern, 2006). That helps the CEO in
dominating in his compensation decision. Information regarding the CEO
job and other firm related characteristics play a vital role on the
determination of compensation, so director of the firms should have
access to all relevant information. Another problem with homogeneous
group of directors is "Group Think" in compensation related
decisions. It is a dysfunctional mode of group decision making
characterized by a reduction in independent critical thinking and a
relentless striving for unanimity among members." (Eorbes &
Milliken, 1999:496). Information is not processed properly and there is
fair chance of poor decision. Similar group of people do not challenge
each other's decisions (Turner & Pratkanis, 1998). Professional
and demographic homogeneity inhibits the information flow and
compensation fixed by them is not optimal for the firm.
Diversification of Firm Business
Diversification of the firm's business is another factor that
influences the CEOs compensation. Deckop (1988) found higher
international diversification, accounting earnings, investment
opportunities and firm size positively influencing the CEOs
compensation. With increase in portfolio of business due to
international expansion (dispersion of sales, assets, and personnel)
information processing becomes difficult for boards (Draft, 1992).
Monitoring of executive becomes a costly affair, hence agency cost
increases (Roth & O' Donnell, 1996). With diversification of
business, complexity in managing the business increases (Duru &
Reeb, 2002). Firm size affects the diversification (Kim, Kim &
Pantzalis, 2001) and positively influences the CEOs compensation
(Sanders & Carpenter, 1988). With increase in the size of firm
responsibility of CEO increases and requires greater ability and
knowledge to manage the complex firms, so they are paid higher
compensation for their efforts (Gaver & Gaver, 1995; Rosen, 1982).
Sales volume (Newman & Banister, 1998) and total sales (Useng et
al., 2000) are two ways to measure firm size. International
diversification, firm size and accounting earnings are positively
related to CEOs compensation. Large sized firm has more international
investment opportunities and this international diversification leads to
firm profits and CEOs are being paid higher.
[FIGURE 2 OMITTED]
In India after 1990 various trade reforms took place following the
liberalization of its economic policies. These trade reforms like
reduction or removal of various tariffs, de-licensing etc. affected the
different industries differently at different periods of time. This
differential growth stemming from trade reforms led to differential
wages across the industries (Chatterji & Choudhury, 2013). Krueger
& Summers (1987) found that industry affiliation of the worker is an
important factor in wage determination which may be due to imperfect
competition and immobility of industry specific skills. Effects of
reforms like lay-off of employees, outsourcing, subcontracting were seen
in India very late after 2002 (Dutta, 2007). This industry affiliation
influences the wages of workers negatively in the absence of their
mobility across industry and geographical localities. Chatterji &
Choudhury (2013) found that Indian labor market could not respond to the
reforms due to structural bottlenecks in the labor market. There is
rigid labor market in India (Dutt, 2003). Various labor laws like
Industrial Disputes Act, 1947 that secures employment security by
prohibiting lay-offs of employees (in enterprises having more than 100
employees) without prior permission from government, and other laws pose
labor inflexibility. Varying union bargaining power across the industry
that has been decreasing (Dutt, 2003), also influences the wage
differential across the industry. Due to multiplicity of unions its
power is decreasing In India. Any seven people association can be
considered as Union under Trade Union Act, 1926. Trade unions secure
higher wages for its members without losing employment (Krueger &
Summers, 1988). Kumar and Mishra (2008) in their study found that trade
policy reforms (tariff reduction) has created the wage differential in
India across industry. Since tariff reduction happens substantially in
unskilled labor industry so now wages are high in those industries.
Tariff increases the productivity and that leads to higher wages. So
trade reforms (reduction in tariff) increased the wages of unskilled
workers as compared to skilled workers. Argument for high wages is that
liberalization influences productivity positively and that is passed
onto industry wages. And liberalization has effected more in those
industries where tariffs were high, high share of unskilled workers and
low wages (Goldberg & Pavcnik, 2005).
Mincer (1974) attributed the difference in investment on
development of worker skills or education level (human capital) for the
wage differential. Workers' individual differences in terms of
skills and education create wage differences in labor market. Segmented
Labor Markets (SLM) Theory emphasized on the existence of dual labor
markets (primary and secondary sectors) with some institutional barriers
that prohibits the labor mobility across the segmented markets (Dicken
& Lang, 1985; Doeringer & Piore, 1971). Primary sector jobs are
characterized by high wages, good working conditions, and good career
growth opportunities. Discriminant group (women, immigrants, blacks),
usually find difficulties in getting jobs in this sector (Dicken&
Lang, 1985). This segmentation of job market is done by the
institutional factors like internal managerial rules, business
strategies, product markets, technological conditions, power of trade
unions, regulations and government policies. Migrant workers often are
employed in secondary market and they are exposed to poor working
conditions and low wage jobs (Hammar, 1985; Piore, 1979). Migrant or
foreign workers are assumed to affect the employment and wage rate in
host countries. Inflow of migrant workers influences the wage rate in
host country.
Determinants of Salary: Propositions
Salary expectation depends up on the reference points (Adams,
1963). People used to compare their salary with other persons in their
occupational field (Scholl, Cooper & McKenna, 1987). We have
proposed job seekers having more social ties would have more referents
and they will have more information related to salary levels for given
jobs. A social network is formed between two participants based on mutal
trust. Social capital is based on the assumption that "mutual
relationship would help me" (Cross & Cummings, 2004; White,
2002:260), so it is all about entering in to relationship for achieving
some goal or tangible/intangible benefits. Social capital theory
emphasises on the relationship for personal tangible and intangible
benefits. Trust, norms, and networks improve the efficiency of social
organizations by facilitating coordinated action (Putnam, 1993).
Individual having more social networks would have more information
regarding the salary offered by other companies for similar job position
so he/she would negotiate or expect higher salary. Their networks help
them in information gathering quickly. Also individual having more
social ties would have many job options through reference of their
social networks. This would give them confidence in negotiating higher
salary levels. A highly socially connected individual will always
compare his salary with individual in their networks. Social comparison
is very common for socially connected individuals. Berkowitz et al.
(1987) found social comparison influences the pay satisfaction of an
employee.
Proposition 1a: Individual with large social networks
negotiate/expect higher salary.
Proposition 1b: Individual with small social networks
negotiate/expect lower salary.
As size of the firm increased complexity increases therefore
executive with greater expertise required (Becker, 1964).Firm size
affects the diversification (Kim, Kim & Pantzalis, 2001) and
positively influences the CEOs compensation (Sanders & Carpenter,
1988). With increase in size of firm responsibility of CEOs increases
and requires greater ability and knowledge to manage the complex firms
so they are paid higher compensation for their efforts (Gaver &
Gaver, 1995; Rosen, 1982). Fisher & Govindarajan (1992) in their
study found that profit centre manager gets higher compensation with
increase in profit centre size. Increase in firms size leads to higher
managerial discretion. These discretions are stemming from
complex/diverse business strategy and uncertain (dynamic) environment
(Rajagopalan & Finkelstein, 1992; Hambrick & Finkelstein, 1987).
Larger the firm more options available for the manager to choose, so
managerial discretion increases with firms size. Larger firms has all
resources (finance, market expertise, human resource) so they have more
diversification options. Since managerial discretion is high in larger
firms, there is high probability of diversification. Finkelstein and
Hambrick (1989) found increased managerial discretion with
diversification of the firm. Hence they are paid high. We are proposing
managerial discretion influences the diversification of firms business.
With diversity it becomes very difficult to evaluate the performance of
managers/executives so firms go for variable pay.
Proposition 2a: Managerial discretion positively influences the
diversification of firm.
Proposition 2b: Diversification is positively related to
compensation of executive/managers.
Power of CEO influences the compensation positively by ignoring
economic factors (Job, firm specific factors, etc.) (Brick, Palmon &
Wald, 2006). Power of CEO comes from his tenure (Shen, 2003), expertise
and prestige (Finkelstein, 1992), equity ownership (Cannella & Shen,
2001) and chairmanship (Westphal & Zajac, 1995). CEOs having more
social networks with key personals like politicians, film stars,
cricketers (known sports persons), chairmanship or membership in
national and international organizations score high on prestige power.
Just having directorship in any firm or having social networks with any
person won't impact the firms profitability and hence the
compensation of the CEOs. Only those social ties would lead to increase
in CEO power and hence CEO compensation which have potential to benefit
the firm.
Proposition 3: Social ties of CEO are positively related to his/her
compensation.
Krueger and Summers (1987) found that industry affiliation of
worker is the important factor in wage determination which may be due to
imperfect competition and immobility of industry specific skills.
Effects of reforms like lay-off of employees, outsourcing,
subcontracting were seen in India very late after 2002 (Dutta, 2007).
This industry affiliation influences the wages of workers negatively in
the absence of their mobility across industry and geographical
localities. Chatterji and Choudhury (2013) found that Indian labor
market could not respond to the reforms due to structural bottleneck in
the labour market. Labor mobility in India was very low. Skill level of
workers or industry specific skills of workers was one of the reasons
for the industry affiliation or poor labor mobility across the
industries. This led to poor wages in particular industries where labor
mobility was low. Industry level skills restrict the labor mobility
across the industry and hence it leads to low wages. Highly skilled
workers have more mobility across the industries so they get good wages.
Trade unions do not want to lose its members, so they discourage labor
mobility. This mobility would also eliminate their importance since
wages would be decided on the demand and supply of labors and not on the
bargaining power of unions. Varying union bargaining power across the
industry (that has been decreasing (Dutt, 2003)), also influences the
wage differential across the industry. But unions try to protect the
interest of the workers against nonunion workers, union workers are paid
more. Mincer (1974) attributed the difference in investment on
development of worker's skills or education level (human capital)
for the wage differential. Workers' individual differences in terms
of skills and education create wage difference in labor market. Highly
skilled workers get higher wages.
[FIGURE 3 OMITTED]
Proposition 4a: Trade unions reduce the workers mobility across the
industries.
Proposition 4b: Labor mobility across the industries is positively
related to wages.
Preposition 4c: Union membership is positively related to wages.
Proposition 4d: Skill level of workers is positively related to
wages.
Proposition 4e: Industry specific skill is negatively related to
wages.
Segmented Labor Markets (SLM) Theory emphasizes on the existence of
dual labor markets (primary and secondary sectors) with some
institutional barriers that prohibits the labor mobility across the
markets (Dicken & Lang, 1985; Doeringer & Piore, 1971). Primary
sector jobs are characterized by high wages, good working conditions,
good career growth opportunities and discriminant groups (women,
immigrants, blacks), usually find difficulties in getting jobs in this
sector (Dicken & Lang, 1985). This segmentation of job market is
done by the institutional factors like internal managerial rules,
business strategies, product markets, technological conditions, power of
trade unions, regulations, and government policies. Migrant workers
often are employed in secondary market and they are exposed to poor
working conditions and low wage jobs (Hammar, 1985; Piore, 1979).
Migrant or foreign workers are assumed to affect the employment and wage
rate in host countries. Inflow of migrant workers influences the wage
rate in host country. Institutional factors decide the inflow of migrant
workers and labor mobility across the industries. If the labor laws are
restrictive like in India then labor flexibility gets reduced and wage
differential across the industries becomes common. If migrant labor or
unskilled labor are increasing then wages would go down due to excessive
supply of labor.
Proposition 5: Inflow of migrant workers is negatively related to
wages.
Discussion
We have presented the emergent framework after the extensive
literature review that explains the determinants of wages in competitive
labor market. We have proposed the impact of social network of an
individual (as well CEO) on his/her compensation level. In compensation
literature we could not find many empirical studies on this. This would
be very interesting research for practitioners and academicians to
explore the influence of social capital/network on pay satisfaction and
compensation level. While reviewing the existing studies on determinants
of wages we found that immobility of workers is major reason for the low
wage rate in a few industries and wage differentiation across the
industries. We further explored other factors of rigidity in labor
market including union membership, institutional factors, skill gaps,
inflow of migrant workers. We have drawn our argument on Segmented Labor
Markets (SLM) Theory that emphasized on the existence of dual labor
market (primary and secondary sector) with some institutional barriers
that prohibits the labor mobility across the segmented markets (Dicken
& Lang, 1985; Doeringer & Piore, 1971). Our findings can
contribute substantially for the future research in this direction.
Researchers may further extend this query to explore the reasons for the
skill gaps and labor rigidity in labor market. Social comparison is very
common for socially connected individuals. Study done by Berkowitz et
al. (1987) found that social comparison influences the pay satisfaction
of an employee. Firm size affects the diversification (Kim, Kim &
Pantzalis, 2001) and positively influences the CEOs compensation
(Sanders & Carpenter, 1988). With increase in size of firm,
responsibility of CEOs increases and requires greater ability and
knowledge to manage the complex firms so they are paid higher
compensation for their efforts (Gaver & Gaver, 1995; Rosen, 1982).
Finkelstein and Hambrick (1989) found that managerial discretion
increases with firm diversification. Social networks of the CEO enhance
his prestige power since he gets more information related to the current
business environment that helps him in managing the company efficiently.
Power of CEO is coming from his tenure (Shen, 2003), expertise and
prestige (Finkelstein, 1992), equity ownership (Cannella & Shen,
2001) and chairmanship (Westphal & Zajac, 1995). We have proposed
social networks of the CEO would lead to higher compensation. Social
network also influences the social comparison which is used by
individuals which influences the pay satisfaction level. We have
proposed individuals having more network would have more information
regarding pay rate for given position and hence would negotiate or
expect higher salary in comparison to others having less social
networks.
Jatinder Kumar Jha (E-mail:
[email protected]) & Sunil
Maheshwari (E-mail:
[email protected]) are from Personnel &
Industrial Relations Area, Indian Institute of Management, Ahmedabad
380015.
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