文章基本信息

标题：As Mudanças Estratégicas em uma Cooperativa de Eletricificação Rural: um olhar a partir das escolas de formação de estratégias
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作者：Jorge Oneide Sausen ; Martin Ledermann ; Jairo Roberto Fachi 等
期刊名称：Revista de Ciências da Administração : RCA
印刷版ISSN：1516-3865
电子版ISSN：2175-8077
出版年度：2007
卷号：9
期号：17
页码：53-70
语种：Portuguese
出版社：Universidade Federal de Santa Catarina
摘要：This article is resulted of a research that objective the understanding of the process of change and strategic adaptation of an organization of the cooperative branch, specifically of agricultural electrification, observing the context and the content of the process of change throughout the description of life of this organization. Been born under égide of the entrepreneurship it had in this perspective its main strategy of growth. In terms of used methodology, one is about a case study, with characteristics the historical, longitudinal and contextualist boarding. The study, interpreted to the light of the estimated ones of the schools of formation of strategies, it shows the influences of an enterprising management in the 17 growth of the cooperative, the impacts of the conjunctural and politic factors in the changing process of the organization, as well as the presence of the governmental instances in the decisions and action of the cooperative.
关键词：Empreendedorismo;Ação Cooperativa;Mudança Estratégica.