Women accountants in practicing accounting firms: Their status, investments and returns.
Okpechi, Simeon O. ; Belmasrour, Rachid
Introduction
The world-wide economic recession is of concern to both men and
women. Women, however, worry more than men according to a 2008 Gallup
poll which finds that 64% of women, compared with 37 % of men, worry
about the economy. The poll also suggests that such concerns are
expressed for health care, crime, the environment, drug use, hunger,
unemployment and homelessness. Why is it that women worry more than men?
One theory suggests that when there is an economic down turn, those that
are disadvantaged suffer greater deprivation. Women unfortunately fall
in this category of the disadvantaged because most of them do not hold
permanent jobs; have no pensions, portfolio investments in stocks and
even homes. Another theory is that women are more worried about the
welfare of their spouses and children and less of themselves when the
security they enjoy through marriage and paid employment is threatened.
To counter some of these effects, women go to work, not as a matter of
choice, but of necessity.
According to U.S. Women's Bureau, the real value of median
weekly wages for men 25 years and older fell steadily from $807 in 1979
to $797 in 2006. In response to this phenomenon, women have been
massively entering the work force. Women's contribution to family
income rose from 26 % to 35 % in 2007. In 2007, the U.S. Labor
Department estimated that about 68 million women are on the work force
earning on the average $614 weekly. The struggling economy and the high
unemployment rate that now stands at 10.2 % put undue strain on the
family and the marriage institution that supports it. Given these
disturbing trends, it seems most appropriate that Oxford University
should hold this Round Table Conference to discuss issues concerning
women in the world of work.
Practicing women accountants may be classified as elitist professionals who are expected to bring financial and emotional
stability to their families. They train to become career accountants as
they hope to excel and to progress steadily to the highest positions of
partners or managing partners. It takes an average of 10 years for a
very bright accountant to become a partner (Satava, 2009). But there
have been problems with the retention (turnover) of women in practicing
accounting firms in spite of their superior technical skills and ability
to work hard alongside their male counterparts. Our premise in this
study is those women who remain in practice as career accountants must
have favorable perception of their status, investments and the returns
that come to them. The constraints and how they impact their decisions
will be explored.
Motivation for the Study
There are several reasons for undertaking this study. The first is
the privilege of participating in Oxford Round Table Conference for the
first time. This year's Oxford Round Table theme, "Women at
Work: Benefits and Barriers" seems to encompass the experience of
women in practicing accounting firms. Thus, my topic "women
accountants in practicing accounting firms: their status, investments,
and returns," fits well into the conversations that will ensue.
Second, there is paucity of information about the expectations of
practicing women accountants in the US, the low rate of their retention
and what needs to be done to keep them. This study helps to fill that
gap, and should evoke considerable interest among major accounting
firms. The third reason has to do with the diversity of work force in
accounting firms. How seriously are accounting firms taking the question
of diversity and flexibility of work schedules in accommodating a
multi-racial and a multi-cultural workforce? Since women are becoming
increasingly dominant force in the profession, it is only a matter of
time before the demographics of the profession change completely. In an
attempt to study this topic and to develop the appropriate research
instrument (questionnaire), a conceptual framework was developed. In the
section that follows, the conceptual framework is presented with brief
explanations.
Conceptual Framework and the Literature Review
In this Section are presented the conceptual framework and the
literature review that guided the development of the research
instrument. The conceptual framework (Appendix1) consists of eight boxes
connected from left to right with directional arrows, starting with box
1. The discussion of the boxes follows.
1. Box 1: Education and Training.
Becoming a qualified accountant is a lengthy process, requiring a
college education of about 150 credit hours, passing professional
examination and completing two years of practical training (AICPA, 2009,
Satava, 2009). It takes a student with a concentration in accounting
about seven years to become professionally qualified and certified. This
translates into 3 years after an undergraduate education. Certification
follows after being found morally fit and having sworn to abide by the
professional code of ethics in order to practice accountancy as a career
(Satava, 2009). The assumption in Box 1 is that each practicing woman
accountant has met the requisite qualifications as stipulated above.
Meeting these qualifications entails significant investments in time and
money being articled, and foregoing some personal comforts while
studying for the examination. What is the expectation of the prospective
accountant? First, there is the expectation of having a starting salary
higher than any undergraduate in most business schools. The second
expectation is initiation into an exclusive professional club in the
community of practicing CPAs which, in itself, is a status symbol. How
do the women practicing accountants view this role of their status? What
happens if this expectation is not met? Some studies have shown that
lack of technical skills and not meeting early expectations lead to
quitting the job (Hom and Griffeth, 1995; Hom and Kinicki, 2001: Maertz
and Campion, 1998). Accountants are trained to work independently and
sometimes in isolation, and this may create some retention problems. For
instance, Leonard, David & Levine (2006), argue that lack of
diversity does not result in turnover, but isolation from co-workers and
from clients does.
2. Box 2. Why Women Work in Practicing Accounting Firms.
Women work in accounting firms for the same reasons that men do.
Accounting firms provide unique opportunities to women to become
well-known professional accountants, progress in rank from
trainee-accountants to the highest positions such as the managing
partners or chief executive officers. To become the managing partner of
one of the largest six accounting firms carries with it prestige, huge
financial rewards, and world-wide recognition (Satava, 2009). Most
importantly, since the accounting profession is recession-proof,
accountants rarely suffer pay cuts or lay-offs during adverse economic
conditions. In such situations, women practicing accountants are able to
adequately support their families financially.
3. Box 3. Achievement of Career Goals.
The achievement of the career goals outlined in Box 2 is contingent
on the personal commitment such as financial investments, investment of
time and energy, and substantial reduction of time to their families.
Important also are time and money spent on individual and corporate
continuous Professional education and training programs. Factored also
into the tight schedule is time allocated to visit with mentors and role
models that may be invited by management to share their ideas from to
time. In an advice given to aspiring professional accountants, Satava
states "in the beginning of your career, the most important factor
is technical knowledge. Take every training your firm offers you. As
public accountants move up the company hierarchy, they continuously
increase their technical knowledge to ensure that they are properly
equipped to serve their firms and their clients." This is to say,
the more time and energy the practicing accountant devotes to
professional development, the greater are the chances for movement up in
the hierarchy of the firm. The reverse is equally true.
4. Box 4. Expected Returns.
It seems clear that the returns on investment of the woman
accountant are not only in monetary terms, but include prestige and
national recognition. Regular pay and appropriate annual salary
increases and bonuses are expected and are essential to keep the working
flame aglow. Women also cherish job security and take entrepreneurial
pride in becoming a partner of the partners of their firms, which is
accompanied by industry recognition, awards, and often representation of
their firms in outside engagements, conferences and appointments to the
boards of regulatory professional bodies. When government establishments
or not-for-profit organizations seek professional accountants to serve
on their boards, they look to practicing accounting firms for nominees.
Usually, only the exposed and well known professionals are appointed.
Recently, women are getting more exposure as they hold important
national offices in the American Accounting Association and American
Institute of Certified Public Accountants. Some women remain in these
organizations just to gain some experience before they launch out on
their own, and the experience that is gained should be considered an
important return on investment.
5. Box 5. Comparison of Actual with Expected Returns.
This box provides the first formal reality check between expected
returns and the actual returns both in qualitative and quantitative
terms. How long do I have to wait for the expected to converge with the
actual? Naturally, if the expected returns are greater than actual
returns by a great margin, doubts are created in the minds of the
accountant. This may lead to quitting after careful analysis of the
constraints that might not be readily overcome. Some of such constraints
are outlined in Box 6. By contrast, if the actual return on each of the
dimensions provided in Box 4 exceeds the expectations at the relevant
organizational level, the impetus to make a long-term career in the firm
is very strong. Thus, while remaining with the firm may not become an
issue, the policies and the internal environmental conditions of some
firms may dictate otherwise.
6. Box 6. Constraints.
Typical constraints faced by women in their work places include but
are not limited to child bearing, raising school-aged children, sex and
gender discrimination, and the lack of sufficient number of mentors or
role models to help them develop professionally. Other constraints are
family issues such as transfer of a spouse, nursing a severely sick
child or spouse, and inflexible work schedules. Consider also the
age-long tradition of men dominating the accounting profession and being
favored in promotion into executive and partnership positions is also
cited (Kessler, et al, 2004). The ability of a firm to retain women
accountants will most likely depend on how the firm's policies and
practices try to remove some negative effects of these constraints.
7. Box 7. Quitting the Job or Working without Job Satisfaction.
Quitting as a result of various assaults of constraints on the
career path of professionals is not usually an easy decision to make.
Some people may continue to work for a considerable length of time
without job satisfaction (presenteeism) as long as the pay is good and
constraints are not career-threatening (Koopman, C., et al., 2002).
Among the most cited factors leading to quitting are having no one in
the company, and having some "shocks "or unexpected events
that force the employees to think of quitting (Hom and Griffeth, 1991).
While job dissatisfaction after employment may trigger quitting,
Mitchell, Holton, and Lee (2001) were of the opinion that quitting may
be a result of an accumulation of job dissatisfactions from previous
jobs. The trend in retention research is to examine pre-existing
employment factors, i e., personality traits (Boudreaus et
al,2001;Boswell, Judge & Bretz, 2001); factors existing at the time
of employment (MacDaniel, Whetzel, Schmidt, & Maurer, 1994); and,
factors present at the time of quitting (Wright, 2000). Some of these
studies, carried out in other social science disciplines, ought to be
replicated in the accounting profession.
8. Box 8. Organizational Performance Expectations.
While the impression given in Box 7 seems to suggest that the
employee can quit anytime she is not satisfied or continues to work
without job satisfaction, the firm may force her to resign or quit if
organizational expectations are not met. Examples of this are: if the
prospect for long career service is not exhibited by employee; if
employee's productivity level is less than expected; if the
employee is not senior- management material or cannot measure up to
counterpart executives in other firms, such an employee may be required
or asked to resign (Satava, 2009). Thus, the problems of turnover are
not limited to employees only. Some studies have shown that employers
with high rates of turnover report reduced quality of service, lower
employment morale and heavy financial burden. Whilst age and tenure did
not correlate significantly with the intention to quit, pay and lack of
promotional opportunities did (Purk & Lindsay, 2006). By contrast,
Lambert and Hogan (2009), found that age, job satisfaction, and
organizational commitment directly influenced turnover, as did gender,
job dissatisfaction, role conflict, role ambiguity, role overload.
Turnover has received a lot of attention recently because of the
additional costs associated with it and the hardship it causes employers
and other employees. Thus, current research efforts in this area are
aimed at predicting the employees that are likely to quit due to
pre-employment conditions. Accounting firms will benefit tremendously
from such studies.
Research Methodology
This is a survey study that utilized a structured questionnaire
consisting of 43 questions. The questions solicited information from
practicing women accountants about their perceptions on their education,
training, status, investments and retention. There were also questions
on work environment, family, and sex and gender issues that appear to be
the challenging constraints that women face when making career
decisions. The questionnaire was designed, pilot-tested and revised
after comments received from four professors at the University of New
Orleans and Southern University at New Orleans. A small sample of five
women practicing accountants in New Orleans metropolis was requested to
complete it and to provide their comments. A followup cognitive
interview was conducted in order to learn about their thought processes,
and the appropriateness or inappropriateness of the questions. This
process is critical for the judgmental sampling technique that was used.
Willis (2004) used this technique to ensure that "he, the
researcher, and the respondents share identical mental representation of
the task." The comments from the pilot study resulted in the
re-writing and the reduction of the number of questions from 55 to 43
and the actual time for filling the questionnaire from 12 to 9 minutes.
Sampling Technique:
Purposive or judgmental sampling technique was used in this study.
The justification for using this technique is because not all practicing
women accountants were surveyed. To be included in the sample, a
respondent had to be a qualified certified public accountant and working
in a practicing accounting firm. Because of the special nature of the
sample, a wide range of methods were used that included identification
of respondents through professors, students and individuals, and members
of Association of Women Accountants (ASWA) in New Orleans. At their
continuing professional education training seminar and the Christmas
Party, over 40 questionnaires were passed out to ASWA members. This
group responded enthusiastically to our clarion call for help. Some
researchers have adopted this technique. For example, Gamson (1992) used
purposive sampling to study 37 focus groups on what they think about
politics in the US. The study by McCall (1980) similarly used purposive
sampling technique to identify 31 female artists in the St. Louis area
by asking a friend about other artists and by joining local
artists' organizations.
Research Questions and Hypotheses
The following research questions guided the development of
hypotheses that were tested:
1. Do the education and training that accountants receive in
college adequately prepare them to make career of accounting?
2. How do practicing women accountants perceive their status,
investment and return on their investments?
3. How do practicing women accountants perceive the role of
mentors, role models and men domination in their career progression?
4. What constraints are faced by these accountants and under what
circumstances will they choose to quit?
Data Collection and Analysis
There are two sources of data for this study. The first is the
primary data collected through the use of the questionnaire. The
secondary data are collected from journals, magazines, internet and
other public domain resources. The data from the survey instrument were
collected over a period of three months, i.e., October, November and
December, 2009. Table 1 presents the response from the five states in
the sample, and the average working period of respondents.
Data Analysis
Both primary and secondary data were used in this study. No
statistical analysis was needed for the secondary data. However, for the
primary data, we applied standard statistical tests such as: as
binomial, Fisher's Exact Tests, correlation analysis and
percentages. The Likert five-factor variable scale was used that
provided the respondents the following choices: very favorable;
favorable; negligible; unfavorable; and very unfavorable. For the
Binomial or Proportion Tests, we grouped very favorable and favorable as
a variable; and, unfavorable and very unfavorable as another single
variable. Depending on the nature of the question, negligible scores
were either grouped with unfavorable or favorable variables. Except for
leading questions requiring "yes" or "no" answers,
all the other questions consistently followed the pattern described
above.
Hypothesis Testing
For the purpose of testing the hypotheses, each question was
converted into null and its alternate hypothesis. For example, Ho:
Investments and their returns have no effect on practicing women
accountants' decision to making accounting their career. An
alternate hypothesis is: Investments and their returns have effect on
practicing accountants' decision to making accounting their career.
Investments and Their Returns of Women Practicing Accountants
Education and training: hypothesis testing
Question 1 asked the women to rate how they saw their college
education and training as preparing them for their job. The result of
the ratings by the respondents is as follows: 0.410 were very favorable,
0.513 favorable, and 0.077 were Negligible. These figures translate
into: 41 % very favorable; 51 % favorable and 8 % negligible. Combining
very favorable and favorable variables ratings gives 0.92. Similarly,
combining negligible and unfavorable variables ratings gives 0.08. A
binomial test of the two variables yields: Z = 5.28; p < 0:0001. See
Table 2. The small p-value supports the alternative hypothesis. We are
confident that the true population proportion that favorably sees their
education and training lies between 79 % and 98%. Kindly refer to Figure
1 in Appendix 4.
Investments in Money and Time Hypothesis
Question 2 is designed to find out if women considered their
investments in time and money in passing the CPA examination worthwhile
or not. The result left no doubt about how they value their investments
in money and time in passing the CPA examination because 69 % saw it as
very favorable and 31 % saw it as favorable. In other words, they view
the passing of the examination as a reward for hard work, perseverance,
and sacrifice (see Table 2). Therefore, the null hypothesis is rejected
and the alternate hypothesis is upheld.
Investments in Time and Money Factor in Making Career Decision
Hypothesis
With question 3, we wanted to find out if the investments they made
had any influence on their making a career decision to stay in the firm.
The result is clear because less than 10 % of those who take the CPA
Examination pass it and it takes considerable amount of time and money
to prepare for it. The ratings provided by the respondents are as
follows: 56 % see it as very favorable; and, 44 % as favorable. The null
hypothesis is rejected and the alternate hypothesis is therefore
supported. Given that less than 10% of candidates that sit for CPA
examination each year pass, the respondents saw it as a worthwhile
investment in money and time and one that somewhat compels them to stay
in the firm.
Effect of Annual Salary Increases on Investments Hypothesis
How favorably the respondents saw their annual salary increases as
having effect on their investments was tested by question 23. There
seems to be no surprises in the perception of the respondents for 87% of
respondents claimed that they had been receiving annual salary
increases, while 13 % were not receiving annual pay increases (see
Table2). Taking the recipients of annual salary increases as a variable
and matching that with the variable of those not receiving annual salary
increases, a binomial test was conducted. The results are as follows: Z=
5.66; p=0.0001. The results indicated that there was a statistically
significant difference and that the proportion of those receiving annual
pay increases was greater than 50 %. In addition, we are fairly
confident that the true population proportion lies between 92 % and 100
%.
Rating the Annual Pay Raises by the Respondents Hypothesis
In question 24, we wanted to know how favorably the respondents
viewed their annual salary raises. The ratings revealed a vast mixture
of opinions. For example the rating is: 14% was very favorable; 60% was
favorable; 14% was negligible; and 12 % was unfavorable. Combining both
very favorable and favorable ratings as a variable and also combining
negligible and unfavorable ratings yielded 74 % and 26 %, respectively.
A binomial statistical analysis was conducted which provided the
following results: Z = 2.87; P= 0.002 (see Table 2). The statistical
results indicated that there was significant difference between those
who received annual raises and those who did not. In other words, the
proportion of respondents' annual pay increases since they joined
the firm was higher than 50 %. We are therefore confident that the true
population proportion lies between 57 % and 88 %.
Status of Women Practicing Accountants
Status, in this study, refers to position, prestige, or rank
conferred on the accountant by the firm as a result of holding high
position, earning high salary or occupying a position of authority in
the firm.
Five questions were used to assess the perception of women
accountants about their status in their respective firms.
High Salary and its Effect on Recognition in the Firm as Potential
Career Accountant Hypothesis
In this question, we wanted to know if the respondents perceived
their initial high salary as having the potential of making them career
accountants. The ratings for question 6 are as follows: 20% suggested
that it was very favorable;74% were favorable, whereas 6 % rated it as
negligible. Combining both very favorable and favorable ratings gives us
a value of .94 as against .06 for negligible. A proportional test was
then conducted that yielded the following results: Z=5.2400;
p=0.0001(see Table 2). The result suggests that there is a statistically
significant difference and that high initial salary is a confirmation of
potential for becoming a career accountant in a firm. In the light of
above, we are confident that the true population ratio lies between 87 %
and 100 %.
Some Special Concessions Granted To Women Accountants in Firms
Questions 22 and 23 deal with concessions made in audit and
consultancy assignments. The second measure of the status of women
accountants deals with granting special consideration to women, under
certain conditions, when making audit and consulting job assignments.
Did respondents see this favorably as some measure of their status with
the firm? The result of the ratings was mixed as follows: very favorable
24 %; favorable 40 %; negligible 30%; and unfavorable 6%. Very favorable
and favorable ratings were combined to obtain 0.6364; and combined
negligible and unfavorable ratings yielded 0.3636. The binomial test on
the two variables results in: Z = 1.5667; p = 0.0586. Clearly, the
results suggest that there was no significant difference between those
who considered this as favorable and those who did not. The null
hypothesis was not rejected. We are fairly confident that the true
population proportion ratio lies between 47 % and 80 %.
Support for Professional Development and Representation of the Firm
in outside Engagements Hypothesis
Question 30 attempts to elicit the connection between professional
development and the prospect of representing the firm which in turn
enhances an employee's status or prestige. The result of
respondents' ratings was as follows: very favorable 23 %; favorable
65 %; negligible 6 %; and unfavorable 6 %. Combining both very favorable
and favorable as one variable, we obtained 88 %; and combining
negligible and unfavorable as another variable, we obtained 12 %. The
binomial tests on the above proportions yielded the following: Z =
4.4590; p=0.0001. Please refer to Table 2.The results indicated that
there was statistical significance that professional development
enhances status and prospect for representing the firm in outside
engagements by the respondents. In addition, we are fairly confident
that the true population proportion lies between 77 % and 99 %. Thus,
the null hypothesis is 17 rejected and the alternate hypothesis is
accepted.
The Effect of Equal Work and Equal Pay as Recognition of
Outstanding Performance Hypothesis The focus of question 36 is to tap
the perception of respondents on the controversial issue of equal work
and equal pay as a status symbol in the accounting firm. The respondents
rated this construct as follows: very favorable 16%; favorable 59%;
negligible 14%; and unfavorable 11%. Combining very favorable and
favorable ratings we obtained 75%; combining negligible, unfavorable and
very unfavorable ratings yielded 25 %. When a binomial test was
conducted on the above data, the results were as follows: Z = 3.1236; p
= 0.0009 (see Table 2). The results show statistical significance that
suggests that equal work and equal pay are recognition of outstanding
work that enhances the status of women accountants. Based on the
results, the alternate hypothesis is upheld. We are fairly confident
that the true population proportion of women accountants that see the
connection between equal pay and outstanding performance lies between 62
% and 89.5%.
Firm Awards to Women for Outstanding Performance Hypothesis
We wanted to know if there have been awards to women for
outstanding performance in the last 10 years. Question 37 addressed this
issue. Respondents were to answer Yes or No. An interesting result is
revealed as follows: 41 % said NO, and 59 % said Yes. A binomial test
was conducted that revealed the following: Z = 0.9285, p = 0.1766.
Please refer to Table 2. In this case, the result is not statistically
significant with p-value greater than 0.05. Thus, the null hypothesis is
accepted and the alternative hypothesis is rejected.
Returns on Investments:
In order to ascertain whether professional practicing women
accountants actually see any positive returns on their investments, we
tested questions 4, 23, 24 and 25.
Question 4 probes their perception of the initial salary they got
as accountants compared with the salary that other business majors get
upon graduation. The very first return of an accounting graduate's
return on investment is the initial salary.
Initial Salary of Accounting Majors Compared to Other Business
Majors hypothesis
Accounting majors traditionally earn the highest starting salary
compared to other business majors and they perceived to be hardworking
and smart. We wanted to know, through the rating of question 4, whether
the respondents perceived these factors as contributing to having high
returns. High favorable rating would be in line with the thinking of
most business majors whereas low rating would portray a contrary
perception. The results of the ratings are as follows: 74% for very
favorable and favorable; and 26% for negligible, unfavorable and
unfavorable. A binomial proportion test revealed Z = 2.9200, p = 0.0018
(see Table 2). The result indicated that there was a statistically
significant difference. In other words, the respondents saw the
substantial difference in initial salaries over and above other business
majors as a return on their investments. We are fairly confident that
the true population proportion is between 60 % and 88 %. The null
hypothesis is rejected and the alternate hypothesis is accepted.
Pay Increases as Return on Investment Hypothesis
Question 23 asked the respondents if they have been receiving
annual pay increases since they joined the firm. Eighty seven percent
(87 %) did while 13% did not. A binomial proportion test conducted on
.87 and .13 scores yielded the following results: Z = 5.6667, p=0.0001.
Please refer to Table 2. The binomial proportion test strongly suggested
that there was statistically significant difference in pay increases
that might be regarded as returns on investment to the women practicing
accountants. We are reasonably confident that the true population
proportion will lie between 92 % and 100 %. Therefore, the null
hypothesis is rejected and the alternate hypothesis is upheld.
Effect of Annual Increases in Salary on Investment in Time and
Money Hypothesis
In question 25, we elicited feedback from respondents as to how
they viewed the effect of annual salary increases on their investment in
time and money. Thirty four percent (34 %) were very favorable, 54% were
favorable, 14 % were negligible; and were 8 % unfavorable. Combining
very favorable and favorable variables ratings gives .7838. Similarly,
combining negligible and unfavorable variables ratings gives .2162. A
binomial test was conducted that yielded: Z = 3.4524, p=0.0003. Given
the low value of p, the null hypothesis is rejected and the alternate
hypothesis is upheld. We are fairly confident that the true population
proportion that view it as favorable lies between 65 % and 92 %.
Retention of Women Accountants in firms: Some Important Factors
Women remaining and making careers in accounting firms has been a
lingering problem faced by major accounting firms for years. We examined
some of the factors that have been identified in the literature as
impediments to women-friendly workplace. Among such factors are granting
women sabbatical time to raise families, having women in key management
positions as mentors, and equal pay for equal work. Each of these
factors is now considered separately.
Sabbatical for Raising their Families while Keeping their Positions
in the Firm Hypothesis The objective of question 15 was to find out if
some firms allow their women to have time (3years) off to raise their
families while keeping their various positions. The respondents answered
Yes or No. Only 14 % said Yes and 86 % said No. The follow-up question
is how favorably do they consider this in relation to their work
environment (question 16)? Eighty two percent (82 %) of respondents see
it as being favorable to their retention, while 18 % consider it
negligible. Of the respondents whose firms do not provide time off for
raising their families, 57% attested that their work environment was
unfavorable for retention; 33 % still considered their firms good enough
for retention; and 10 % considered it negligible or having no effect.
The results for questions 15 and 16 were the same. i.e., p=0.0014. We in
addition applied Fisher's exact test to the data. The result
indicated a favorable association of a women-friendly environment and
the possibility of their retention (see Table 2). This is a confirmation
of previous studies in other social science areas.
Women in Key Management Positions and its Effect on Retention
Hypothesis
Questions 31 and 32 were designed to elicit the perception of
practicing women accountants when they realize that there are women in
high management positions in the firms they wish to work for. Is the
presence of women in high management position likely to make them stay
or does it not make any difference? Studies have shown that people who
see their like in an organization are likely to stay because they have
people to look up to or relate to. In other to test this theory,
respondents were asked if their firms have women in key management
positions and whether this has an effect in attracting and retaining new
women recruits. The respondents were to answer Yes or No. About 18% of
the firms did have women in key management positions, whereas 82% did
not. Note however that 90% of respondents who work in firms that had
women in key management positions regarded it as being favorable for
attracting and retaining new recruits. On the other hand, only 10% saw
it as negligible and unfavorable.
We also wanted to know the perception of those whose firms did not
have women in key management positions. How did they see these variables
impacting, attracting and retaining women in their firms? About 83%
considered them as unfavorable while 17% considered them as negligible
or favorable. The result confirms the fears that women have always had.
A binomial proportion test was conducted that yielded the following
results: Z = 3.8877; p =0 .0001. The results indicated that there is a
statistical difference between firms that have women in key management
positions and those that do not have. More importantly, it does suggest
that that firms that have women in key management positions are in a
better position to attract and retain new recruits.
Women in Key Positions to Mentor Others Hypothesis
In question 39, we wanted to assess how respondents feel about lack
of female mentors. An important component of in-house training of
accountants is the presence of mentors who help other female accountants
to adjust and grow in the profession. We asked the respondents whether
they had women practicing accountants in key positions to mentor other
women in their respective firms? The respondents answered Yes or No. The
rating results of this construct suggested that 56 % of the firms had
and 44 % did not have. A binomial proportion test was conducted that
yielded the following results: Z = 0.7071; p = 0.2398. This result
indicated that there was no statistical difference between the firms
that had women in key positions and those that did not. On individual
basis, the proportion of women in key positions to mentor practicing
women accountants makes a difference in their career goals and
retention. Mentoring requires individual personal care and attention by
the mentor and one being mentored.
Firm Policy on Equal Pay for Equal Work Hypothesis
In some firms, women are paid less their men counterparts while
occupying equivalent positions and carrying out similar
responsibilities. This is a type of discrimination and male domination.
We wanted to know the policy of firms with regard to equal pay for equal
work by asking the respondents, in question 35, to rate their
firms' policy in the last ten years on equal pay for equal work (if
it was in existence). Seventy one percent (71%) rated their policy as
favorable while 29 % rated the policy as negligible. A Binomial
proportion test was conducted on 0.7143 and 0.2857 data respectively. We
obtained the following results: Z = 2.5335; p = 0.00569 (see Table 2).
The results showed this construct to be statistically significant. In
other words, there is no difference between what men make for the same
position and responsibility from what women accountants make.
Discussion of the Results and Conclusion
In this study, the main objectives were to explore how women
practicing accountants perceived their status, investments and the
returns on their investments. An insight of how these three constructs
impacted their decisions to remain and make accounting their career is
important to us. By examining the constructs in a relational manner,
rather than in isolation of one another, a better understanding of
problems of retention is gained. For the above reasons, we developed a
conceptual framework that helped us to take a holistic view of the
constructs in crafting the questionnaire. A 43 question questionnaire
was developed and forwarded to 140 respondents in 5 states. We received
38 usable responses giving us a response rate of 27 %. We consider that
27 % is an excellent rate given that this class of respondents is
special and hard to reach. Thus, judgmental sample approach was used and
found extremely effective. The survey instrument is provided as Appendix
2. Since all respondents were certified public accountants and working
in practicing accounting firms, the number of years that they had worked
for their firms was important. The average respondent's working
experience is 8 years. An average of 8 years is good because it takes
about 7 years to attain a senior management position in a firm in normal
progression in ranks. Majority of respondents (65 %) were supervisors;
managers accounted for 25 %; senior managers for 8 %; and managing
partners for 3 %. We think that the composition of our sample is a fair
representation of the population.
Results
The Impact of Education and Training:
One of the major areas of interest was the perception of
respondents on the overall impact of their college education and
training in preparing them for their jobs in the accounting firms. The
overwhelming majority (88%) saw it as favorable and no ratings were
given to negligible, unfavorable or very unfavorable. This is consistent
with the results of similar studies on the value of education in the
accounting profession (Lyons, M., 1994). Can this impressive rating be
reflected in their perception for remaining and making a career of
accounting? The result is mixed and not straightforward. Some
respondents even saw the effect of education and training as being
negligible (6%). Apparently, many different factors come into play in
making career decisions, such as environmental factors, personal goals
and family concerns.
Status of Practicing Women Accountants in their Firms:
The status of women in accounting firms should be rising in tandem with their performance in the CPA examinations and their
responsibilities in their firms. We consider the payment of high initial
salary to women as a form of recognition and confirmation of their
potential for making accounting their career. Did the respondents see it
that way? The rating suggested that 20 % of them saw it as very
favorable; 74 % as favorable; and 6 % as negligible. Although 6 % was
not statistically significant, it did show that initial salary payment
may not have mattered for some people. In the long run, it might matter.
Special Consideration on out-of-town or Audit Assignments:
Women are sometimes given special consideration while assigning
out-of-town audit or consultancy assignments in recognition of family
issues or concerns. How did they perceive this gesture? Is it a status
symbol or not? Here too, there were mixed perceptions. Twenty four
percent (24%) saw it as very favorable; 40% as favorable and the
combined total was 64 %. On the other hand, 30% of the respondents
considered the gesture as negligible while 6 % saw it as unfavorable.
Combining the negligible and unfavorable, we had 34 % that saw this
construct negatively. This is not surprising because many women may not
want favors. They expect men and women to be treated alike.
Support for Professional Development:
In our view, the support by firms for professional development is a
statement to women that their presence is valued and that they could be
called upon to represent their firms on outside engagements. Usually,
professional development courses are held in-house or outside the firm.
Meeting their colleagues within and outside their firms should enhance
their status. How did the respondents see the issue of professional
development? A vast majority (88%) of respondents saw it as favorable
(65%) and 23% as very favorable; while 6% reported it as negligible and
unfavorable, respectively.
Awards for Outstanding Performance:
Another area of interest was the awards that were given for
outstanding performance at the end of the year. Have women in these
firms received any awards in the last 10 years? If yes, how many? Such
awards represented recognition and prestige or status. Surprisingly, 41%
claimed that awards had not been given in their firms, while 59%
acknowledged that there had been some awards. Given the inroads that
have been made by women into the profession, a greater percentage was
expected. Nonetheless, women accountants seem to be making steady
progress. Women are having a higher profile and visibility in accounting
firms as a result of professional training support, granting of awards
for outstanding performance, and preparation for representing their
firms in outside engagements.
Perception of Investments in Time and Money:
Women practicing accountants make tremendous investments in time
and money to ensure that they constantly develop the requisite technical
skills to meet their clients' needs. Often they juggle their time
between family needs and professional needs. Also, they spend money to
buy books, accounting journals and daily newspapers just to be current.
Are these investments in money and time worthwhile or seen as favorable
in terms of furthering their professional goals? As can be expected, 69
% consider the investments very favorable and 31 % favorable. Thus,
other choices were zeroed out. What effect does the magnitude of these
investments have on the choice to remain in the firm and in make a
career of accounting? The percentages begin to drop from 69 %, very
favorable, to 63 %; and favorable increased from 31 % to 44 %. Although
taken together, the percentage of those that saw investments as
favorable has not changed; there was a shift to favorable at the expense
of very favorable. This is where the binomial analysis fails to
incorporate shift in the display of the results.
Salary Increases as Returns on Investment
Increases in annual salaries are usually considered by workers as
rewards for their hard work, investment in time and money. How did the
respondents perceive their annual pay raises? Are they considered part
of their investments that yielded some returns? The result is in the
affirmative. For example, 87% see their annual pay increases as return
on their investments; while 13% did not regard them as such. Since we
did not ask for the size of the increases, which might have been
adequate or inadequate, these results must be interpreted on their face
values. When put to binomial or proportion tests, the results proved to
be significant, meaning that respondents saw their annual pay increases
as solid return on their investments. Based on the statistical test, we
are fairly confident that the true population proportion lies between 92
% and 100%. Since investments and their returns are inseparable, we
considered it pertinent to find out if such favorable investment returns
had any impact on their decision to remain and make accounting their
career. Eighty eight percent (88%) considered it favorable and 12 % did
not think that it mattered. The result is understandable. For some women
practicing accountants, pay increases may not be their ultimate goal but
being the managing partner, director or remaining long enough to gain
enough experience to establish their own firm, may be the motivating
factor that keeps them in the firm.
Retention and Diversity
An attempt has been made all along to link the impact of the
working environment constructs with retention. Here we have four more
important variables to evaluate, namely: sabbatical, absence of women
mentors, equal work for equal pay, and absence of women in management
positions. Very critical also is the issue of diversity. The US is
indeed partitioned into multiracial and multi-ethnic groups that must
see their types in places of their work. If, for instance, a Hispanic
woman does not see her like in a large accounting firm, she may linger a
little while; as soon as a Hispanic Accounting firm finds her; she
leaves to work for her kind. Although it is a zero sum game, the large
firm has lost a well-trained valuable member of its staff. Each of the
four variables was perceived as having unfavorable to very unfavorable
effects on the respondents remaining and making accounting their career.
The percentages range from 64% to 89%., i.e., not having women mentors
and women in management positions. The variable that scored the lowest
negative response is "equal pay for equal work". Women
accountants are known to work as hard as their men counterparts and are
paid almost the same amount. However, retention is a very wide area that
deals with factors exterior and personal to the employee. All factors
must be taken into consideration before making the decision to stay or
not to stay. Certainly, the issue of retention, especially when it deals
with personal traits rather than environmental or economic conditions,
deserves more attention than has been given to it in this paper.
Some Limitations and Areas for further research study:
A few limitations are pointed out to guide the reader in making
some judgments. First, the questionnaire did not contain a question
explicitly requiring the respondents to indicate whether they were
married or not. Another study should rectify that. Secondly, we assumed
away the possibility that women stay in their positions long enough to
learn what they need to know before pulling out to start their own
firms. Not only is this a retention issue, it is also a return on
investment issue that ought to be addressed in the next study. Third, we
assumed that all women have the desire to get married and to have
children while working for practicing accounting firms. Given the number
of single mothers and the rush to adopt children by single women who
have passed the age of child-bearing, this assumption cannot always be
sustained. More importantly, our results will be affected especially on
sabbatical question and sustenance of a family in hard economic times.
It will be interesting to know the proportion of women in practicing
firms that are single or married parents who would remain in the firm as
long as they are needed. Fourth, the statistical analysis we used is
bivariate because each question was individually analyzed; however,
multi-variate analysis would most likely give better relationships
between some of the variables under study. Once more, a further study
that is national in scope may likely produce different results which may
confirm or refute the results of this study. Nonetheless, the results of
this study seem to confirmed earlier studies or fears of women
accountants that their needs are not fully appreciated and their
concerns are not adequately addressed in practicing accounting firms.
Some firms, it must be acknowledged, are lately making genuine efforts
to address the issues raised in this paper.
Conclusion
In this study, the vast majority of respondents saw favorably the
college education and training they received as adequately preparing
them for their jobs. The high initial salary that graduating accounting
students receive was not only perception of hard work and intelligence,
it was also viewed a status symbol and adequate return on their
investment in time and money. Passing the CPA examination is not an end
in itself but continuous professional education and training within and
without is necessary for retention and for long-term term services to
the firm, its clients, the public and the professional accounting
associations. Better still, it enhances their status and chances for
representing their firms in outside engagements. While a majority of
women favored giving some women special considerations on audit and
consultancy assignments to enable them care for their families, a
sizeable number of respondents was not in favor of giving any one any
special privileges. High salaries and annual salary increases remained
the major attractions for women remaining in accounting firms but the
issues of sabbatical, lack of women mentors, lack of sufficient number
of women in management positions will continue to be issues that women
practicing accountants have to deal with for some time. Issues that
affect women also affect men and children. Therefore a good
understanding of these issues by both sexes is imperative if workable
and amicable solutions are to be found. Some accounting firms have begun
to seriously address the issues associated with women-friendly work
environment.
In conclusion, the study results complement, extend and support
previous research studies on status, investments, returns and retention.
Unfortunately, the bulk of the studies are done in disciplines such as
criminal justice, social and industrial psychology, human resource
management and organization theory. There is paucity of such studies in
the accounting profession. One would like to see national studies on the
status of women in major accounting firms, (the big 6), the large
corporations and government. Although this is an exploratory study, the
results do indicate that salary, status, returns investments do not make
for retention. Seeing someone of the same sex orientation, neighborhood,
college graduate and even faith makes for the desire to remain in a
firm. There are also some studies that have shown that throwing a new
employee into an unstructured work environment is a recipe for quitting
the job. It seems to us that the results of this study will serve as a
guidepost to managing partners in accounting firms, board members of
professional regulatory bodies, and even government in making policies
that help graduates in accounting and in other fields to remain as
career professionals.
Appendix 1. Conceptual Frame Work
[ILLUSTRATION OMITTED]
Appendix 2. The Women Practicing Accountants Questionnaire
WOMEN PRACTICING ACCOUNTANTS QUESTIONNAIRE
Confidential: The responses to this questionnaire are not
identifiable to individuals, and they will be used only for overall
statistical analysis.
It is assumed that you are working in the firm with a long-term
career objective, therefore, your candid and truthful responses will
help in understanding the challenges and concerns women face, and the
rewards they get in their places of work. Kindly complete the
questionnaire. It is estimated to take about 10 minutes. Thank you.
Please tick or circle your response
1. As a woman practicing accountant in an accounting firm, how do
you see your college education and training as preparing you for the
job. Would you say:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
Having studied hard and passed the CPA examination, you would think
that the investment in time and money is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
on the investment in time and money for passing CPA examination,
the effect on my making a career as a practicing accountant is:
a. Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
Consider your initial salary and those of other business majors
when you graduated, your salary was higher than the rest as an
accounting major. Do you agree? Tick one.
Yes () No ()
If yes, do you think that the effect of this initial salary on your
status is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
On the payment of high initial salary, the effect is recognition of
your potential as a career practicing accountant:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
In the accounting firm, everyone is required to report promptly of
his/her duty post and ready to work hard to meet clients' deadline.
Do you agree?
Yes () No ()
If yes, do you think that the effect of this on nursing mothers or
women raising school-age children is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
on reporting promptly on duty post and ready to work hard to meet
clients' deadline, the effect on mothers caring for severely ill
spouse or child is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
on reporting promptly on duty post and ready to work hard to meet
clients' deadline the effect on men's career is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
Does your firm have a flexible work schedule policy?
Yes () No ()
If yes, do you think the effect of such policy on your performance
on the job is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
On your firm having a flexible work schedule, the effect on you
remaining long with the firm is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
On your firm having a flexible work schedule, the effect on how
long you are likely to stay in the firm to meet your career objective
is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
Does your firm allow women to have time out (sabbatical 3yrs) to
raise their families while keeping their seniority positions in the
firm?
Yes () No ()
If yes, the perception of your work environment is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
If No, the perception of your work environment is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
Does your firm consider the special family issues concerning women
when making audit or consulting work assignments that require traveling
for days?
Yes () No ()
If yes, the effect of this on my performance considering my family
is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
On women being given special consideration when assigning audit and
consulting jobs that require traveling for days, the effect on my being
able to manage my career and family responsibilities is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
the effect of this special consideration on how long I will stay
with this same firm is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
the effect of this special consideration on my status with the firm
is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
Have you been receiving annual pay increases since you joined the
firm?
Yes () No ()
If yes, how would you rate the raises:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
On annual increases in salary, do you think that the effect on your
investment in time and money is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
on annual increases in salary, the effect on maintaining my
family's financial responsibilities is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
Does your firm pay for your in-house and outside continuous
professional development course?
Yes () No ()
If yes, the effect on my performance is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
On payment by the firm of professional development courses, the
effect on firm's return on investment on me as an accountants is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
On support by the firm of my professional development, the prospect
of me representing the firm on outside engagement is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
Does your firm have women in key management positions?
Yes () No ()
If yes, what do you think the effect of this would be on attracting
women and retaining them in the firm? Would you say:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
If No in question 10, the effect of this in attracting and
retaining women is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
If No in question 10, the effect of absence of women in key
positions in firms is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
How would you rate your firm's policy on equal pay for equal
work in the last 10 years? Would you say it is:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
On equal work and equal pay, the effect on the recognition of women
for outstanding performance will be:
(a) Very favorable (b) Favorable (c) Negligible (d) Unfavorable (e)
Very Unfavorable
Have women in your firm received any firm's award for
outstanding performance in the last 10 years?
Yes () No. ()
If yes, could you state the number:--
Do you have women in positions to mentor other women in your firm?
() Yes () No.
If yes, could you state the number:--
What is your present position in your firm? Kindly provide it
here:--
(a). Manager (b). Director (c). Partner (d). Managing Partner(e).
CEO
How long have you been with the firm? Please state: --years.
If you would like to have a summary of this Study, kindly provide
your:
E-mail:--
Thank you for your time and patience. May your labor of love never
go without being rewarded?
Send Completed Questionnaire to: Dr. Simeon O. Okpechi, College of
Business and Public Administration, SUNO, 6400 Press Drive, New Orleans,
Louisiana 70126.
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Simeon O. Okpechi Professor, College of Business, Southern
University at New Orleans
Rachid Belmasrour, Professor, Mathematics Department, Southern
University at New Orleans
Table 1: Respondents States and Years in Practice
States Dispatched Received Average Years
Questionnaire Questionnaires in firm
California 15 2 8
Florida 10 4 8
Louisiana 80 20 8
Maryland 15 2 8
Texas 20 8 8
140 38(27%) 8.
Source: Women in Practicing Accounting Firms Survey, 2009.
Table 2. Statistical Results of Women in Practicing Accounting
Firms Survey, 2009.
Table 2 displays the results of the hypotheses tested in a
three-column format. Column 1 for instance, reports the questions
in an ascending numerical order; column 2 shows the Z-test an
p-values of binomial test results; and column 3 gives the confidence
interval levels for each question.
Question(Q) Z-test & P-value Binomial
test
Question 1 Z= 5.28 p < .0001
Question 2
Question 3 NA
Question 4 Z= 2.92 ** p =.0018
Question 6 Z = 5.2400 ** p < .0001
Question 15, Question 16, p =.0014
Question 17
Question 22 Z = 1.5667 p = .0586
Question 23 Z = 5.6667 ** p<.0001
Question 24 ** Z = 2.87 ** p = .002
Question 25 Z = 3.4524 ** P=.0003
Question 30 Z = 4.4590 ** p<.0001
Question 31 Z= 3.8877 p <.0001
Question 31, Question 32, p =1.85E-06
Question 33
Question 35 Z= 2.5335 p =.0056
Question 36 Z = 3.1236 ** P=.0009
Question 37 Z = 0.9285 p =0.1766
Question 39 Z= 0.7071 p =.2398
Question(Q) Confidence interval
Question 1 [0.7913, 0.9838]
Question 2 100% answer Very Favorable
or Favorable
Question 3 100% answer Very Favorable
or Favorable
Question 4 [0.5968, 0.8768]
Question 6 [0.8660, 1]
Question 15, Question 16, NA
Question 17
Question 22 [0.4722, 0.8005]
Question 23 [0.9185,1]
Question 24 [0.5674, 0.8751]
Question 25 [0.6511, 0.9164]
Question 30 [0.7741, 0.9907]
Question 31 [0.6511, 0.9164]
Question 31, Question 32, NA
Question 33
Question 35 [0.5646, 0.8639]
Question 36 [0.6185, 0.8950]
Question 37 [0.4070, 0.7655]
Question 39 [0.3906, 0.7344]
NA: Not Applicable
** =Significant at the .01 level