文章基本信息

标题：The Positive Impact of Macau Low-cost Carriers to Enhance Regional Tourism Economy
本地全文：下载
作者：Xin Wang ; Chia Hsin Leou ; Jiayi Li 等
期刊名称：Journal of Management and Strategy
印刷版ISSN：1923-3965
电子版ISSN：1923-3973
出版年度：2016
卷号：7
期号：4
页码：p11
DOI：10.5430/jms.v7n4p11
语种：English
出版社：Sciedu Press
摘要：It is certainly that Low-cost carriers could come out during the time tourism being popularized. Also it is a way that being used to occupy market shares and increase purchase rate among potential customers. Meanwhile, the development of low-cost carriers is changing the segment market and direction in air industry by re-integration the function of regional tourism, cooperate and segregate in tourist destination. It becomes a trend as complementary development between low-cost carriers and tourism industry. In the future, we should focus on building an entire low-cost carriers tourism system, improving low-cost carriers’ specialized products, in order to meet win-win requirement among low-cost carriers and regional tourism.
其他摘要：It is certainly that Low-cost carriers could come out during the time tourism being popularized. Also it is a way that being used to occupy market shares and increase purchase rate among potential customers. Meanwhile, the development of low-cost carriers is changing the segment market and direction in air industry by re-integration the function of regional tourism, cooperate and segregate in tourist destination. It becomes a trend as complementary development between low-cost carriers and tourism industry. In the future, we should focus on building an entire low-cost carriers tourism system, improving low-cost carriers’ specialized products, in order to meet win-win requirement among low-cost carriers and regional tourism.