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  • 标题:Who Do They Think They’re Talking To? Framings of the Audience by Social Media Users
  • 本地全文:下载
  • 作者:David Russell Brake
  • 期刊名称:International Journal of Communication
  • 印刷版ISSN:1932-8036
  • 出版年度:2012
  • 卷号:6
  • 页码:21
  • 语种:English
  • 出版社:USC Annenberg Center
  • 摘要:This article examines the understandings and meanings of personal information sharing online using a predominantly symbolic interactionist analytic perspective and focusing on writers’ conceptions of their relationships with their audiences. It draws on an analysis of in-depth interviews with 23 personal bloggers. They were found to have limited interest in gathering information about their audiences, appearing to assume that readers are sympathetic. A comprehensive and grounded typology of imagined relationships with audiences was devised. Although their blogs were all public, some interviewees appeared to frame their blogging practice as primarily self-directed, with their potential audiences playing a marginal role. These factors provide one explanation for some forms of potentially risky self-exposure observed among social media users.
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