文章基本信息

标题：Effects of Long-Term Exposure to News Stereotypes on Implicit and Explicit Attitudes
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作者：Florian Arendt ; Temple Northup
期刊名称：International Journal of Communication
印刷版ISSN：1932-8036
出版年度：2015
卷号：9
页码：21
语种：English
出版社：USC Annenberg Center
摘要：A substantial body of research suggests that some news media outlets depict certain social groups stereotypically. We hypothesize that long-term exposure to such news influences viewers’ automatically activated gut feelings (i.e., implicit attitudes) toward this social group , which, in turn, may be used as a basis for overtly expressed evaluations (i.e., explicit attitudes). This prediction was investigated in three empirical studies in two cultural contexts. In the United States and Austria, results suggest that regular exposure to stereotypical news coverage creates negative implicit attitudes, which, in turn, alter explicit attitudes. A better understanding of the news stereotype effects will allow us to develop strategies to reduce prejudice, which may contribute to the improvement of a humane and open society.
其他摘要：A substantial body of research suggests that some news media outlets depict certain social groups stereotypically. We hypothesize that long-term exposure to such news influences viewers’ automatically activated gut feelings (i.e., implicit attitudes) toward this social group , which, in turn, may be used as a basis for overtly expressed evaluations (i.e., explicit attitudes). This prediction was investigated in three empirical studies in two cultural contexts. In the United States and Austria, results suggest that regular exposure to stereotypical news coverage creates negative implicit attitudes, which, in turn, alter explicit attitudes. A better understanding of the news stereotype effects will allow us to develop strategies to reduce prejudice, which may contribute to the improvement of a humane and open society.
关键词：implicit attitudes; newspapers; local news; media stereotypes