文章基本信息
- 标题:Social media: an emerging dimension of marketing communication
- 本地全文:下载
- 作者:Noor Raihan Ab Hamid ; Romiza Md Akhir ; Aw Yoke Cheng 等
- 期刊名称:Journal of Management and Marketing Research
- 印刷版ISSN:1941-3408
- 电子版ISSN:1941-3408
- 出版年度:2013
- 卷号:12
- 出版社:Academic and Business Research