文章基本信息

标题：LEADERSHIP COMMUNICATION- AN EFFICIENT WAY TO MOTIVATE HUMAN CAPITAL
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作者：Florea, Nicoleta Valentina ; manea, Raluca GÎLMEANU
期刊名称：Management and Marketing Journal
印刷版ISSN：1841-2416
出版年度：2016
卷号：XIV
期号：1
页码：101-117
出版社：University of Craiova, Faculty of Economics and Business Administration
摘要：Creating an appealing, a satisfaying, and a motivating work environment, employees will perceive these organizations more challenging, ethical responsible, economic and social supportive, more communicative and opened, and employees will work better and will be more involved in obtaining results. Organizations and its leadership may use financial and non-financial ways to motivate its employees in order to obtain performance and achieve its objectives. But, when incentive motivation is inadequate, non-financial motivation, such as: better communication, active listening, and feedback, or promotion, better career plans, and work groups, will encourge and motivate better its employees. In this paper we will show the importance of leadership communication in obtaining employees’ performance, by implementing a research and a model of a communication plan. We will also show that using better communication practices the leadership will improve workplace performance and satisfaction.
关键词：leadership communication; motivation; talented employees; leaders’ implication; work performance