文章基本信息

标题：Yatırım Tercihlerinin Demografik Özelliklere Bağlı Olarak Değişmesi: Türkiye’deki Banka Çalışanları Üzerine Bir Uygulama (The Change of Investment Preferences by Demographic Characteristic: A Survey on Banking Employees in Turkey)
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作者：Mesut DOĞAN ; Feyyaz YILDIZ ; Yusuf TOPAL 等
期刊名称：journal of accounting, finance and auditing studies
电子版ISSN：2149-0996
出版年度：2016
卷号：2
期号：3
页码：185-199
语种：
出版社：Ahmet GÖKGÖZ
摘要：The purpose of the present study is to determine how and in which direction individual investors are affected by psycho-social factors in their financial decisions. In other words, this study analyses how investors' personalities and demographic features relate to their investment decisions and risk perceptions. In this scope, we used a questionnaire filled out by 268 banking employee working in the banks operating in the provinces of Hatay, Kocaeli, Denizli, Eskişehir, Aydın, and Mersin. The results of the analysis were found to vary according to the demographic characteristics of the preferred investment.