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文章基本信息

  • 标题:The Impact of Sad-Spending on Emotional Recovery Process
  • 本地全文:下载
  • 作者:Minghui He ; Aimei Li
  • 期刊名称:Psychology
  • 印刷版ISSN:2152-7180
  • 电子版ISSN:2152-7199
  • 出版年度:2016
  • 卷号:07
  • 期号:01
  • 页码:85-91
  • DOI:10.4236/psych.2016.71010
  • 语种:English
  • 出版社:Scientific Research Publishing
  • 摘要:Sad-spending is a typical kind of compensatory consumption. Some scholars found that consumers would spend more money when they were sad, which is called “sad-spending” effect. Both conscious and unconscious consumption would benefit the consumers, such as emotional recovery process. Based on former studies, we examine how the sad-spending would impact emotional recovery process and subjective well-being. The results show that sad-spending could improve consumers’ positive emotions, while it’s not sure that it could decrease negative emotions. Besides, sad-spending would improve consumers’ satisfaction.
  • 关键词:Sad;Compensatory Consumption;Emotional Recovery;Subjective Well-Being
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