文章基本信息

标题：Trade Fairs as an Opportunity for Professional Development. Case Study of ITB Berlin
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作者：Stanisław Brzeziński ; Marcin Jasiński
期刊名称：Polish Journal of Management Studies
印刷版ISSN：2081-7452
出版年度：2014
期号：10
页码：8
语种：
出版社：Faculty of Management, Czestochowa University of Technology
摘要：Factors affecting career management in modern world, such as globalization, new technologies and changes in the structure and time of work, influence tools and techniques used by employers and employees. This article presents how contemporary trade fairs can be perceived and used by employers and employees for professional development. Based on analysis of the biggest tourism fairs, ITB Berlin, this article presents how activities such as networking and personal branding can be applied in the context of contemporary trade fairs.