Modern managers are currently increasingly investing more time and energy in a more accurate understanding of the enterprise they lead. The usefulness of this understanding is essentially predictive, it is circumscribed to changing, reconstruction needs, or rapid and accurate response to the stimuli of extra-organizational environment. In relation to the content of the human resource management, we consider it useful to note three important features of this work: human resource management is action-oriented, human resource management is individual-oriented; human resource management is future-oriented. All these guidelines reflect the fact that vision related to the enterprise's staff has changed as a result of changes in the economic, social, psychological and ethnic context. This research has applications in the field of hotel management companies. Study results indicate that organizational culture is a significant predictor of organizational performance, due to the fact that a satisfied employee will be efficient at his/her job, as well as for the methods and techniques used in the human resource management. In a market economy, the enterprise operates under the conditions of a strong competition, both on domestic and foreign markets. Therefore, in order to have a profitable business, there is a need to create structures capable to anticipate the evolution trend, as well as structured and content changes on the market it operates. In this context, the strategic planning of the enterprise, including human resources, is the most important managerial activity with long lasting effects.