文章基本信息

标题：The Dilemma of Incumbents in Sustainability Transitions: A Narrative Approach
本地全文：下载
作者：Karoline Augenstein ; Alexandra Palzkill
期刊名称：Administrative Sciences
电子版ISSN：2076-3387
出版年度：2016
卷号：6
期号：1
页码：1
DOI：10.3390/admsci6010001
语种：English
出版社：MDPI Publishing
摘要：In the context of the larger sustainability discourse, “sufficiency” is beginning to emerge as a new value throughout Western societies, and the question asked in this article is: Can we observe and conceptually identify opportunities to link successful business strategies of incumbents to principles of sufficiency? Thus, how feasible is sustainable entrepreneurship for incumbents? In this paper, a conceptual approach is developed combining insights from sociology, transition research, management and sustainable entrepreneurship research with a focus on narratives as a translation mechanism in situations where tensions emerge between corporate narratives and unexpected societal trends, e.g., the emergence of sufficient lifestyles. It will be shown that even though these are still a niche phenomenon, a focus on corporate narratives is an important element in understanding the role of incumbents in transitions to sustainability.
关键词：incumbents and sufficiency; corporate narratives; dilemma management; sustainability transitions incumbents and sufficiency ; corporate narratives ; dilemma management ; sustainability transitions